about.google 72 B
🛡️ SEO 55 🤖 GEO 72 ⚡ Perf 74 🏗️ Arch 96

about.google — Global SEODiff Score 72/100

about.google
📊

about.google shows strong AI visibility with an ACRI of 72/100, outperforming 73% of indexed domains. A ghost ratio of 15% indicates a mixed rendering strategy where core content loads server-side but interactive sections rely on JavaScript. The 9.7× token bloat ratio falls within the normal range, though there is room to trim navigation, footer, and script overhead. Minimal structured data (1 block) limits the site's ability to communicate entity relationships to AI systems. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.

72
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Traditional SEO (55) is your bottleneck.
🎯 Top Fix: Fix title tag length → +3 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 20, 2026 · 📋 API
📈 ACRI Trend 5 snapshots
Mar 4 Mar 20
🔔 Recent AI Indexing Activity
🔄 Mar 19 Content change detected
🔄 Mar 15 Content change detected
🔄 Mar 11 Content change detected
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)55 × 0.25 = 13.8
🤖 AI Readiness / GEO (40% weight)72 × 0.40 = 28.8
⚡ Performance (20% weight)74 × 0.20 = 14.8
🏗️ Architecture & Trust (15% weight)96 × 0.15 = 14.4
Weighted sum = 13.8 + 28.8 + 14.8 + 14.4
Global SEODiff Score = 72 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
94
Rendering
avg 93
68
Structure
avg 35
2
Schema
avg 9
50
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.7%
Rank #7062
+27 pts
Gap
AI (ACRI)
Top 27%
Score 72/100

about.google punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why about.google ranks here

Tech stackCustom / Proprietary
Industry
RenderingHybrid
Schema coverage1 blocks
Token bloat9.7×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

55/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

77 chars
Too long

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

153 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 4
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://about.google/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-US
  • ✅ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — About Google: Our products, technology and company information
  • ✓ og:description — Learn more about Google. Explore our innovative AI products and services, and discover how we're using technology to help improve lives around the world.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

72/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 15%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 68/100 — Good
Structured Elements 40 elements (40 lists, 0 rows, 0 headers)
Total Words291
Raw Density13.8%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

1/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
✅ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

55
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability55/100 — AI models can partially extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

10%
🗑️ 90%
Useful Content (11.0 KB)Bloat (96.2 KB)
Token Bloat Ratio9.7× — Normal

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage8 / 8 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 89.7% · SNR: 0.11 · Signal: 2818 / Noise: 24639 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of about.google and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Google aims to support Australian journalism and maintain the functionality of Google Search while addressing concerns about the News Media
Target Audience
Journalists, news publishers, policymakers, Australian citizens, and anyone who relies on the open web for information.
Pricing Model
Google News Showcase: Pays publishers AU$1.38 billion (US$1 billion) over three years for editorial expertise and beyond-the-paywall access to news content, rather than for links.
🏆 Competitive Moat
Google News Showcase – a dedicated program offering a fair, practical way forward for publishers and a sustainable model for supporting journalism without disrupting Google Search.
📊 Content Depth
8/10
🔄 Programmatic SEO Signals
Blog post link: https://news.google.com/blog/2023/08/17/google-news-showcase-australia/Link to solutions: https://blog.google/technology/about-google/news-media-bargaining-code-australia/
⚡ Key Pain Points
• The News Media Bargaining Code would break Google Search by forcing Google to pay to link to websites.
• The Code’s rules would dismantle a free and open service and replace it with one where links come at a price.
• The Code requires Google to give news publishers special treatment – 14 days’ notice of certain algorithm changes and ‘internal practices’.
Analyzed by SEODiff AI · 2026-02-28

🔧 Tech Stack

AI-Readiness Score50/100
Serversffe
CDN
HTTP Status200
Load Time522 ms
Raw HTML Size107.3 KB
Visible Text Size11.0 KB

Performance & Speed

74/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

522 ms
Acceptable — room for improvement

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

544
DOM nodes
107 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → no-cache, must-revalidate
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

96/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://about.google/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

31
internal links
15
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-US
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 53/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for about.google
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/about.google" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=about.google" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 159 pages · Deep-10

Homepage ACRI
53
Single-page score
+1
Consistent readability
Δ delta
Site-Wide ACRI
54
Avg across 159 pages · Range 0–85
Topical Cohesion
9%
Topical Drift
TF-IDF cosine similarity
Total Words
91656
Avg Bloat
134.0×
Page Type ACRI Token Bloat Words Status
https://about.google/company-info/supplier-code-of-conduct/
Supplier Code of Conduct - Google - About Google
about 85 8.1× 3652
https://about.google/intl/ALL_au/around-the-globe/local-info/stories/sept-15-letter/
Open letter - The way Aussies search with Google is at risk - Google - About Google around the world
pricing 85 6.5× 3718 💰 Pricing
https://about.google/intl/ALL_au/around-the-globe/local-info/stories/jan-6-letter/
Open letter - Update on the News Media Bargaining Code in Australia - Google - About Google around the world
other 85 9.6× 2416
https://about.google/company-info/philosophy/
Ten things we know to be true - Google - About Google
about 75 11.3× 1593
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/nachhaltige-suche/
Für das Klima: Die Google Suche wird energieeffizienter - About Google around the world
other 75 13.8× 1472
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/antlanger-winter/
Zusammenarbeit wird bei Google Schweiz gross geschrieben - About Google around the world
other 75 14.3× 1353
https://about.google/company-info/human-rights/
About Human Rights at Google - Google - About Google
about 72 20.0× 855
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/youtube-werbung/
Die Rolle von Google Schweiz für YouTube Ads - About Google around the world
other 72 16.1× 1498
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/cybersecurity/
Google-Teams auf der Suche nach Sicherheitslücken - About Google around the world
trust 72 15.7× 1489
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/nachhaltige-offices/
Nachhaltiger Alltag im Google-Büro - About Google around the world
other 72 15.3× 1512
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/datensicherheit/
Datenschutz und Datensicherheit – für Google zentral - About Google around the world
other 72 18.3× 1107
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/digital-wachsen/
Kostenlose Angebote des Google Atelier Digital - About Google around the world
other 72 18.5× 1072
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/dei/
Vielfalt, Gleichstellung und Inklusion (DEI) bei Google Schweiz - About Google around the world
other 72 17.4× 1398
https://about.google/intl/ALL_ch/around-the-globe/local-info/stories/google-ausbildung/
Nach der Schule in die Lehre – bei Google - About Google around the world
other 72 15.5× 1290
https://about.google/intl/ALL_ua/around-the-globe/local-info/stories/happy-monday-startup/
Історія успіху українського стартапу Happy Monday - Google - About Google around the world
conversion 70 24.4× 584
https://about.google/brand-resource-center/brand-terms/
Brand Resource Center | Brand terms
legal 67 23.7× 812
https://about.google/brand-resource-center/products-and-services/geo-guidelines/
Brand Resource Center | Products and Services - Geo Guidelines
product 67 28.4× 2666
https://about.google/around-the-globe/local-info/
About Google in Canada - About Google around the world
pricing 67 29.2× 1322 💰 Pricing
https://about.google/brand-resource-center/rules/
Brand Resource Center | Trademark list
other 67 32.7× 580
https://about.google/brand-resource-center/trademark-list/
Brand Resource Center | Trademark list
other 67 25.2× 2106
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/intl/ 119 56 0% 159.4× High JS Bloat
/brand-resource-center/ 15 62 0% 59.6× High JS Bloat
/company-info/ 12 64 0% 55.7× High JS Bloat
/products/ 2 64 0% 191.6× High JS Bloat
/around-the-globe/ 2 56 0% 198.1× High JS Bloat
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 0 0% 0.0× Low AI Readiness
/about/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/faq/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 159 pages
blog.google ×150
support.google.com ×150
google.com ×150
safety.google ×134
policies.google.com ×134
transparencyreport.google.com ×126
abc.xyz ×124
sustainability.google ×124
🔄 Re-Crawl & Update 📡 Track this Domain

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🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/about.google

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📊 Semantic Share of Voice

How often would an AI cite about.google when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to about.google. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Google",
  "url": "https://about.google",
  "logo": "https://www.gstatic.com/marketing-cms/assets/images/08/98/8100a1f54b648a5eb6d3749cb027/favicon.png=s180",
  "sameAs": []
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Google?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Google does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Google work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Google."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for about.google:

Current Score
72
Projected Score
84
Improvement
+12 pts
Add Organization schema +6 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

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All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history

🧠 AI Citation Graph

How this domain is cited across the machine-readable web

1.6
AI-Trust
#1281
Global Rank
27%
Percentile
25
Inbound AI Links
22
Outbound AI Links
50
Avg Inbound ACRI
12%
AI-Restricted Backlinks
Top AI Referrers
Domain ACRI AI-Trust Direction
admob.com 66 0.0 ← cites you
acb.org 62 0.0 ← cites you
colab.google 61 0.0 ← cites you
doubleclick.net 60 0.0 ← cites you
doubleclick.com 60 0.0 ← cites you
research.google 58 0.0 ← cites you
googleanalytics.com 58 0.0 ← cites you
urchin.com 58 0.0 ← cites you
sre.google 55 0.0 ← cites you
baxetgroup.com 54 0.0 ← cites you
View Full AI-Trust Leaderboard →
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