bmstores.co.uk 66 C
🛡️ SEO 50 🤖 GEO 79 ⚡ Perf 36 🏗️ Arch 100

bmstores.co.uk — Global SEODiff Score 66/100

bmstores.co.uk
📊

bmstores.co.uk shows strong AI visibility with an ACRI of 76/100, outperforming 83% of indexed domains. In the infrastructure sector, bmstores.co.uk outperforms the average (57), suggesting strong competitive positioning in AI search. A ghost ratio of 15% indicates a mixed rendering strategy where core content loads server-side but interactive sections rely on JavaScript. The 9.3× token bloat ratio falls within the normal range, though there is room to trim navigation, footer, and script overhead. No structured data was detected, which means AI systems must infer all entities and relationships from raw HTML alone. The site maintains an open-door policy for AI crawlers — GPTBot, ClaudeBot, and other major agents are all allowed.

66
C — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (36) is your bottleneck.
🎯 Top Fix: Add Organization + WebSite JSON-LD → +5–8 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 20, 2026 · 📋 API
📈 ACRI Trend 30 snapshots
Feb 21 Mar 20
🔔 Recent AI Indexing Activity
🔄 Mar 18 Content change detected
🔄 Mar 16 Content change detected
🔄 Mar 10 Content change detected
Does your site score higher than bmstores.co.uk?
Run the same 40-signal audit on your own domain — free, instant results.
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)50 × 0.25 = 12.5
🤖 AI Readiness / GEO (40% weight)79 × 0.40 = 31.6
⚡ Performance (20% weight)36 × 0.20 = 7.2
🏗️ Architecture & Trust (15% weight)100 × 0.15 = 15.0
Weighted sum = 12.5 + 31.6 + 7.2 + 15.0
Global SEODiff Score = 66 (C)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
94
Rendering
avg 93
88
Structure
avg 35
0
Schema
avg 9
50
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 2%
Rank #20564
+15 pts
Gap
AI (ACRI)
Top 17%
Score 76/100

bmstores.co.uk shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →

Why bmstores.co.uk ranks here

Tech stackCustom / Proprietary
RenderingHybrid
Schema coverage0 blocks
Token bloat9.3×

Fastest improvements

  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

50/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

55 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

147 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 27
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.bmstores.co.uk
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✗ og:title
  • ✗ og:description
  • ✗ og:image
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

79/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
bmstores.co.uk
66
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 15%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 88/100 — Excellent
Structured Elements 1105 elements (1105 lists, 0 rows, 0 headers)
Total Words4809
Raw Density23.0%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

61
AI Extractability
High
Crawl Cost
None
Blocklist Risk
Extractability61/100 — AI models can partially extract answers from this page
Crawl CostHigh (70/100) — expensive for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

10%
🗑️ 90%
Useful Content (54.4 KB)Bloat (449.8 KB)
Token Bloat Ratio9.3× — Normal

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage53 / 53 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 89.2% · SNR: 0.12 · Signal: 13920 / Noise: 115144 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of bmstores.co.uk and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
B&M Stores operates as a leading UK variety retailer, offering branded products at sensational prices to over 4 million customers
Target Audience
Retail shoppers, bargain hunters, local residents seeking variety products.
Pricing Model
Variable, based on product pricing and in-store promotions.
🏆 Competitive Moat
Extensive store network and focus on value-driven shopping experience.
📊 Content Depth
4/10
⚡ Key Pain Points
• Thin landing pages for features
• Lack of structured FAQ schema
Analyzed by SEODiff AI · 2026-03-01

🔧 Tech Stack

AI-Readiness Score50/100
Servernginx
CDN
HTTP Status200
Load Time650 ms
Raw HTML Size504.2 KB
Visible Text Size54.4 KB

Performance & Speed

36/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

650 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

6869
DOM nodes
504 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → s-maxage=21600
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

100/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.bmstores.co.uk/dmnavigation/sitemap
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

1079
internal links
33
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 66/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for bmstores.co.uk
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/bmstores.co.uk" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=bmstores.co.uk" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 116 pages · Deep-10

Homepage ACRI
66
Single-page score
+1
Consistent readability
Δ delta
Site-Wide ACRI
68
Avg across 116 pages · Range 0–72
Topical Cohesion
9%
Topical Drift
TF-IDF cosine similarity
Total Words
109907
Avg Bloat
101.2×
Page Type ACRI Token Bloat Words Status
https://www.bmstores.co.uk/products/johnstone-s-hardwearing-gloss-moher-slate-750ml-359378
Johnstone's Hardwearing Gloss - Moher Slate 750ml | Paint - B&M
pricing 72 100.5× 980 💰 Pricing
https://www.bmstores.co.uk/products/disney-stitch-fabric-storage-unit-423603
Disney Stitch Fabric Storage Unit | Children's Furniture | B&M
pricing 72 108.5× 911 💰 Pricing
https://www.bmstores.co.uk/products/glass-jar-with-gold-lid-423643
Glass Jar with Gold Lid | Kitchen Storage | B&M
pricing 72 113.9× 861 💰 Pricing
https://www.bmstores.co.uk/products/cadbury-roses-290g-297146
Cadbury Roses 290g | Grocery | Chocolate Boxes - B&M
pricing 72 116.9× 843 💰 Pricing
https://www.bmstores.co.uk/products/johnstone-s-mauve-whisper-matt-2-5l-386902
Johnstones Mauve Whisper Matt 2.5L | Emulsion Paint | B&M Stores
pricing 72 103.2× 954 💰 Pricing
https://www.bmstores.co.uk/products/bonjela-for-adults-15g-234299
Bonjela for Adults 15g | Health & Beauty - B&M
pricing 72 110.8× 914 💰 Pricing
https://www.bmstores.co.uk/products/wilson-navy-wallpaper-391873
Wilson Navy Wallpaper | Cheap Wallpaper - B&M
pricing 72 105.4× 946 💰 Pricing
https://www.bmstores.co.uk/products/diamond-cotton-pad-dispenser-405399
Diamond Cotton Pad Dispenser | Storage | B&M
pricing 72 105.7× 939 💰 Pricing
https://www.bmstores.co.uk/products/warburtons-thickest-white-bread-800g-319719
Warburtons Thickest White Bread 800g | Food - B&M
pricing 72 105.9× 932 💰 Pricing
https://www.bmstores.co.uk/products/semi-skimmed-milk-2l-333154
Semi Skimmed Milk 2L | Dairy Products | Fresh Milk - B&M
pricing 72 117.3× 836 💰 Pricing
https://www.bmstores.co.uk/products/white-spar-decorative-chippings-bulk-bag-348535
White Spar Decorative Chippings - Bulk Bag 750kg | B&M
pricing 72 101.9× 990 💰 Pricing
https://www.bmstores.co.uk/products/classic-pink-decorative-chippings-bulk-bag-348532
Classic Pink Decorative Chippings - Bulk Bag 750kg | B&M
pricing 72 99.0× 995 💰 Pricing
https://www.bmstores.co.uk/products/warburtons-medium-white-bread-800g-319715
Warburtons Medium White Bread 800g | Food - B&M
pricing 72 107.2× 924 💰 Pricing
https://www.bmstores.co.uk/products/budweiser-budvar-lager-500ml-397404
Budweiser Budvar Lager 500ml | Beer | B&M Stores
pricing 72 103.0× 958 💰 Pricing
https://www.bmstores.co.uk/products/warburtons-farmhouse-bread-800g-319722
Warburtons Farmhouse Bread 800g | Food - B&M
pricing 72 106.2× 933 💰 Pricing
https://www.bmstores.co.uk/products/warburtons-hot-dog-rolls-6pk-319734
Warburtons Hot Dog Rolls 6pk | BBQ Bread Rolls | B&M
pricing 72 108.4× 919 💰 Pricing
https://www.bmstores.co.uk/products/baby-easter-pyjamas-6-24-months-431166
Baby Easter Pyjamas 6-24 Months | Baby Clothing and Footwear | B&M
pricing 72 105.1× 955 💰 Pricing
https://www.bmstores.co.uk/products/clumber-artificial-grass-286876
Clumber Artificial Grass l Garden - B&M
pricing 72 97.3× 1019 💰 Pricing
https://www.bmstores.co.uk/products/warburtons-sliced-soft-white-rolls-12pk-351351
Warburtons Sliced Soft White Rolls 12pk | BBQ Bread Rolls | B&M
pricing 72 104.9× 957 💰 Pricing
https://www.bmstores.co.uk/products/skimmed-milk-2l-333158
Skimmed Milk 2L | Dairy Products | Fresh Milk - B&M
pricing 72 115.9× 849 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/products/ 105 72 0% 100.7× High JS Bloat
/pricing/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 49 0% 237.6× High JS Bloat
/features/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 64 0% 19.9× High JS Bloat
/insights/ 1 59 0% 44.0× High JS Bloat
/help/ 1 49 0% 237.6× High JS Bloat
/about/ 1 49 0% 390.2× High JS Bloat
/faq/ 1 49 0% 237.6× High JS Bloat
🔗
Outbound External Citations
0 unique external domains cited across 116 pages
instagram.com ×111
twitter.com ×111
bandmretail.com ×111
browser-update.org ×111
play.google.com ×111
threads.net ×111
youtube.com ×111
careers.bmstores.co.uk ×111
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/bmstores.co.uk

Get your free API key — 100 requests/month included.

🔗 Similar infrastructure Sites

Domains with a similar tech stack, industry, and AI readiness profile to bmstores.co.uk. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
bmstores.co.uk (this site) 66 76 Custom / Proprietary 9.3× 0
melbourneschool.com 86 87 Custom / Proprietary 5.0× 4 Compare →
insuranceyet.com 86 87 Custom / Proprietary 4.9× 4 Compare →
kondela.hu 86 93 Custom / Proprietary 3.1× 4 Compare →
kruizinga.nl 87 93 Custom / Proprietary 3.0× 5 Compare →
calulu-dogwear.jp 86 88 Custom / Proprietary 2.3× 9 Compare →
Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite bmstores.co.uk when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to bmstores.co.uk. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Co",
  "url": "https://bmstores.co.uk",
  "logo": "https://bmstores.co.uk/logo.png",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Co",
  "url": "https://bmstores.co.uk",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://bmstores.co.uk/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Co?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Co does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Co work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Co."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for bmstores.co.uk:

Current Score
76
Projected Score
92
Improvement
+16 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
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