brookes.ac.uk 71 B
🛡️ SEO 41 🤖 GEO 82 ⚡ Perf 74 🏗️ Arch 86

brookes.ac.uk — Global SEODiff Score 71/100

brookes.ac.uk
📊

The AI-Readiness profile for brookes.ac.uk is strong: an ACRI of 73/100 places it ahead of 75% of domains in the index. Within the education vertical, this places brookes.ac.uk above the industry average of 57 —, suggesting strong competitive positioning in AI search. Server-side rendering keeps the ghost ratio near zero, giving AI systems direct access to all visible content. The token bloat ratio sits at a lean 3.8×, meaning the ratio of code to visible content is efficient — crawlers spend their token budget on actual information. Only 1 schema block is present — adding Organization, WebSite, and Breadcrumb schemas would significantly improve structured data coverage. Robots.txt grants unrestricted access to the key AI user-agents, which is the strongest starting position for AI visibility.

71
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Traditional SEO (41) is your bottleneck.
🎯 Top Fix: Add HSTS header → +2 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 20, 2026 · 📋 API
📈 ACRI Trend 7 snapshots
Feb 23 Mar 20
🔔 Recent AI Indexing Activity
🔄 Mar 20 Content change detected
🔄 Mar 15 Content change detected
Does your site score higher than brookes.ac.uk?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)41 × 0.25 = 10.2
🤖 AI Readiness / GEO (40% weight)82 × 0.40 = 32.8
⚡ Performance (20% weight)74 × 0.20 = 14.8
🏗️ Architecture & Trust (15% weight)86 × 0.15 = 12.9
Weighted sum = 10.2 + 32.8 + 14.8 + 12.9
Global SEODiff Score = 71 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
99
Rendering
avg 93
61
Structure
avg 35
2
Schema
avg 9
55
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 3%
Rank #33553
+22 pts
Gap
AI (ACRI)
Top 25%
Score 73/100

brookes.ac.uk punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why brookes.ac.uk ranks here

Tech stackExpress
Industryeducation
RenderingSSR
Schema coverage1 blocks
Token bloat3.8×

Fastest improvements

  • You’re already in decent shape — the next moat is monitoring drift over time.
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

41/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

55 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

191 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 9
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.brookes.ac.uk
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Discover postgraduate study - Oxford Brookes University
  • ✓ og:description — Oxford Brookes is one of the UK's leading modern universities and enjoys an international reputation for teaching excellence and innovation as well as strong links with business and industry.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

82/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the education sector, educationdirectory.com.au (ACRI: 86) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
brookes.ac.uk
61
Your ACRI Score
86
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. educationdirectory.com.au has schema coverage of 4 blocks and uses Custom / Proprietary. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 5%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 61/100 — Good
Structured Elements 93 elements (93 lists, 0 rows, 0 headers)
Total Words834
Raw Density11.1%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

64
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability64/100 — AI models can partially extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

26%
🗑️ 74%
Useful Content (19.4 KB)Bloat (55.0 KB)
Token Bloat Ratio3.8× — Lean

Multimodal Readiness

Visual Context76% Optimized for Vision
Image Alt Coverage13 / 17 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

30 Entropy
Poor Token Bloat: High
Noise Ratio: 73.9% · SNR: 0.35 · Signal: 4965 / Noise: 14073 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of brookes.ac.uk and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Oxford Brookes Business School recognizes and celebrates student excellence through the Dean’s List, acknowledging students who demonstrate academic achievement and
Target Audience
Undergraduate and postgraduate students, business school faculty, university administrators, and prospective students.
Pricing Model
⚠ SEMANTIC VOID
🏆 Competitive Moat
Recognition of top student performance and commitment to university values, fostering a strong sense of community and academic excellence.
📊 Content Depth
6/10
🔄 Programmatic SEO Signals
Awards ceremony pageDean's List pageStudent profiles
⚡ Key Pain Points
• Limited SEO signals beyond awards and recognition
• Lack of structured FAQ schema
Analyzed by SEODiff AI · 2026-03-02

🔧 Tech Stack

FrameworkExpress
AI-Readiness Score55/100
ServerMicrosoft-IIS/10.0
CDN
HTTP Status200
Load Time697 ms
Raw HTML Size74.4 KB
Visible Text Size19.4 KB

Performance & Speed

74/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

697 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

639
DOM nodes
74 KB
HTML payload
Lean page — fast for bots and users

🗄️ Cache & CDN

  • ✓ Cache-Control header → public, max-age=3374,no-cache
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

86/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.brookes.ac.uk/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

105
internal links
10
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 61/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for brookes.ac.uk
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/brookes.ac.uk" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=brookes.ac.uk" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 100 pages · Deep-10

Homepage ACRI
61
Single-page score
+14
Subpages outperform homepage
Δ delta
Site-Wide ACRI
75
Avg across 100 pages · Range 0–85
Topical Cohesion
4%
Topical Drift
TF-IDF cosine similarity
Total Words
397645
Avg Bloat
6.6×
RAG Fractures [?]
7
⚠️
7 RAG-Chunking Fractures Detected

Poorly formatted tables or pricing grids on 7 pages will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://www.brookes.ac.uk/about-brookes/structure-and-governance/faculties-and-schools/business/about/news/oxford-brookes-business-school-celebrates-student
Oxford Brookes Business School celebrates student excellence - Oxford Brookes University
pricing 85 7.4× 1941 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/accounting-and-economics
BSc (Hons) in Accounting and Economics at Oxford Brookes University
pricing 85 6.4× 4897 ⚠️ RAG Fracture
https://www.brookes.ac.uk/courses/undergraduate/architecture
BA (Hons) in Architecture at Oxford Brookes University
pricing 85 6.4× 4993 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/accounting-and-finance
BSc (Hons) in Accounting and Finance at Oxford Brookes University
pricing 85 6.8× 4909 ⚠️ RAG Fracture
https://www.brookes.ac.uk/courses/undergraduate/automotive-engineering
BEng (Hons) or MEng in Automotive Engineering with Electric Vehicles at Oxford Brookes University
pricing 85 5.7× 5373 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/biological-sciences-genetics-and-genomics
BSc (Hons) or MBiol in Biological Sciences (Genetics and Genomics) at Oxford Brookes University
pricing 85 5.4× 6123 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/ba-hons-marketing-and-events-management
BA (Hons) in Marketing and Events Management at Oxford Brookes University
pricing 85 7.0× 4230 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/computer-science-for-cyber-security
BSc (Hons) in Computer Science for Cyber Security at Oxford Brookes University
pricing 85 6.0× 4970 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/biological-sciences-human-biosciences
BSc (Hons) or MBiol in Biological Sciences (Human Biosciences) at Oxford Brookes University
pricing 85 5.1× 6457 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/biomedical-science
BSc (Hons) in Biomedical Science at Oxford Brookes University
pricing 85 5.8× 5214 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/foundation-diploma-art-design
Foundation Diploma in UAL Level 3 Foundation Diploma in Art and Design at Oxford Brookes University
pricing 85 8.6× 2358 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/built-environment-foundation
Foundation course in Built Environment Foundation at Oxford Brookes University
pricing 85 8.3× 2955 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/business-and-finance
BSc (Hons) in Business and Finance at Oxford Brookes University
pricing 85 6.2× 4931 ⚠️ RAG Fracture
https://www.brookes.ac.uk/courses/undergraduate/business-and-management
BA (Hons) in Business and Management at Oxford Brookes University
pricing 85 5.5× 6648 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/business-and-marketing-management
BA (Hons) in Business and Marketing Management at Oxford Brookes University
pricing 85 6.1× 5634 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/business-management-and-geography
BA (Hons) in Business Management and Geography at Oxford Brookes University
pricing 85 5.6× 5833 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/business-enterprise-and-entrepreneurship
BA (Hons) in Business, Enterprise and Entrepreneurship at Oxford Brookes University
pricing 85 5.5× 6435 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/communication-media-and-culture
BA (Hons) in Communication, Media and Culture at Oxford Brookes University
pricing 85 6.0× 5330 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/computer-science
BSc (Hons) in Computer Science at Oxford Brookes University
pricing 85 6.4× 4602 💰 Pricing
https://www.brookes.ac.uk/courses/undergraduate/construction-project-management
BSc (Hons) in Construction Project Management at Oxford Brookes University
pricing 85 6.2× 5051 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/courses/ 86 84 0% 7.0× High JS Bloat
/about-brookes/ 4 75 0% 14.2× High JS Bloat
/integrations/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
/about/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/faq/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 0 0% 0.0× Low AI Readiness
/products/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 100 pages
radar.brookes.ac.uk ×90
uptimerobot.com ×90
maps.google.com ×90
youtube.com ×90
search.brookes.ac.uk ×90
instagram.com ×90
twitter.com ×90
facebook.com ×90
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/brookes.ac.uk

Get your free API key — 100 requests/month included.

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📊 Semantic Share of Voice

How often would an AI cite brookes.ac.uk when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to brookes.ac.uk. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Ac",
  "url": "https://brookes.ac.uk",
  "logo": "https://brookes.ac.uk/getmedia/adf0f09f-e1ad-4a09-a6f4-26843fc567db/favicon.ico",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Ac",
  "url": "https://brookes.ac.uk",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://brookes.ac.uk/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Ac?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Ac does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Ac work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Ac."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for brookes.ac.uk:

Current Score
73
Projected Score
86
Improvement
+13 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
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