builtin.com 71 B
🛡️ SEO 62 🤖 GEO 75 ⚡ Perf 59 🏗️ Arch 93

builtin.com — Global SEODiff Score 71/100

builtin.com
📊

At 63/100, builtin.com falls in the moderate bracket of AI-Readiness, suggesting its content is partially accessible to AI systems but not fully optimized. Compared to other finance sites (avg score: 57), builtin.com performs above the benchmark, suggesting strong competitive positioning in AI search. The rendering approach is hybrid, with a moderate ghost ratio of 15% — most content is accessible without JS, though some elements are client-rendered. A 7.8× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. Only 1 schema block is present — adding Organization, WebSite, and Breadcrumb schemas would significantly improve structured data coverage. Some AI crawlers are permitted while others are blocked — a mixed robots.txt policy that limits visibility in certain AI ecosystems.

71
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (59) is your bottleneck.
🎯 Top Fix: Monitor weekly to catch regressions early
🔬 Automated SEODiff Assessment · Snapshot: Mar 20, 2026 · 📋 API
📈 ACRI Trend 29 snapshots
Feb 22 Mar 20
🔔 Recent AI Indexing Activity
🔄 Mar 20 Content change detected
🔄 Mar 18 Content change detected
🔄 Mar 12 Content change detected
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Run the same 40-signal audit on your own domain — free, instant results.
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)62 × 0.25 = 15.5
🤖 AI Readiness / GEO (40% weight)75 × 0.40 = 30.0
⚡ Performance (20% weight)59 × 0.20 = 11.8
🏗️ Architecture & Trust (15% weight)93 × 0.15 = 13.9
Weighted sum = 15.5 + 30.0 + 11.8 + 13.9
Global SEODiff Score = 71 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
80
Bot Access
avg 92
94
Rendering
avg 93
20
Structure
avg 35
42
Schema
avg 9
55
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 1%
Rank #11294
+47 pts
Gap
AI (ACRI)
Top 48%
Score 63/100

builtin.com punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why builtin.com ranks here

Tech stackExpress
Industryfinance
RenderingHybrid
Schema coverage1 blocks
Token bloat7.8×

Fastest improvements

  • Allow GPTBot in robots.txt so AI crawlers can access your pages (see Crawl Access).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

62/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

39 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

223 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 12
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://builtin.com/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✗ og:title
  • ✗ og:description
  • ✗ og:image
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

75/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the finance sector, cardpay.com (ACRI: 82) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
builtin.com
47
Your ACRI Score
82
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. cardpay.com has schema coverage of 1 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Blocked
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed
💡GPTBot is blocked. To appear in ChatGPT citations, add Allow: / under User-agent: GPTBot in your robots.txt.

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 15%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 20/100 — Low
Structured Elements 17 elements (17 lists, 0 rows, 0 headers)
Total Words1364
Raw Density1.2%
💡Low structure score (20/100). Your content appears as a wall of text with few structured HTML elements. You have 17 list items, 0 table rows, 0 table headers. Convert features into <ul> lists and data into <table> elements to help AI models extract structured information.

🏷️ Schema Health Docs

Organization Schema ✅ Present
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

2/7 schema types detected
✅ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
✅ WebSite
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

53
AI Extractability
Medium
Crawl Cost
Low
Blocklist Risk
Extractability53/100 — AI models can partially extract answers from this page
Crawl CostMedium (65/100) — moderate for AI crawlers to process
Blocklist RiskLow — 1 of 5 AI crawlers blocked

Token Bloat Research

12%
🗑️ 88%
Useful Content (35.7 KB)Bloat (243.7 KB)
Token Bloat Ratio7.8× — Normal

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage42 / 42 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 87.2% · SNR: 0.15 · Signal: 9129 / Noise: 62378 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of builtin.com and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Built In provides personalized tech job listings and company profiles to professionals globally.
Target Audience
Tech professionals, job seekers, recruiters
Pricing Model
⚠ SEMANTIC VOID
🔗 Integration Partners
Coinbase2KAffirm3Play Media
🏆 Competitive Moat
Comprehensive tech company profiles and job listings with global reach.
📊 Content Depth
3/10
Analyzed by SEODiff AI · 2026-02-28

🔧 Tech Stack

FrameworkExpress
AI-Readiness Score55/100
Servercloudflare
CDNcloudflare
HTTP Status200
Load Time898 ms
Raw HTML Size279.3 KB
Visible Text Size35.7 KB

Performance & Speed

59/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

898 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1203
DOM nodes
279 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✗ Cache-Control header
  • ✓ CDN cache status → DYNAMIC
  • ✓ CDN detected → cloudflare

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

93/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://builtin.com/sitemap.xml
  • ✓ Googlebot allowed
  • ✗ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

264
internal links
5
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 47/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for builtin.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/builtin.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=builtin.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 154 pages · Deep-10

Homepage ACRI
47
Single-page score
+9
Consistent readability
Δ delta
Site-Wide ACRI
56
Avg across 154 pages · Range 0–82
Topical Cohesion
12%
Topical Drift
TF-IDF cosine similarity
Total Words
157184
Avg Bloat
16.4×
Page Type ACRI Token Bloat Words Status
https://builtin.com/articles/product-manager-job-description
Product Manager: Job Description & Duties | Built In
pricing 82 5.0× 3254 💰 Pricing
https://builtin.com/articles/ux-designer-job-description
UX Designer: Job Description & Duties | Built In
pricing 82 4.7× 3724 💰 Pricing
https://builtin.com/articles/employee-value-proposition-examples
24 Employee Value Proposition Examples | Built In
pricing 82 4.8× 3814 💰 Pricing
https://builtin.com/articles/iot-internet-of-things-companies
28 Internet-of-Things (IoT) Companies You Should Know 2026 | Built In
pricing 77 9.1× 2273 💰 Pricing
https://builtin.com/articles/iot-in-retail-tech-applications
14 Key IoT In Retail Examples You Need to Know | Built In
pricing 77 8.4× 1847 💰 Pricing
https://builtin.com/articles/fintech-payments-companies-examples
25 Top Payment Processing Companies 2025 | Built In
pricing 77 8.5× 2301 💰 Pricing
https://builtin.com/articles/big-data-business
27 Big Data Business Companies You Should Know | Built In
pricing 77 8.1× 2434 💰 Pricing
https://builtin.com/articles/big-data-companies-sports
Sports Analytics: What It Is, How It’s Used | Built In
pricing 77 8.2× 1641 💰 Pricing
https://builtin.com/articles/employer-brand-breakdown-facebook
Employer Brand Breakdown: Facebook | Built In
pricing 77 9.2× 1307 💰 Pricing
https://builtin.com/articles/iot-big-data-analytics-examples
IoT Data: 14 Examples and How It Works | Built In
pricing 77 7.5× 2324 💰 Pricing
https://builtin.com/articles/iot-examples
33 Internet of Things Examples to Know in 2026 | Built In
pricing 77 7.5× 2891 💰 Pricing
https://builtin.com/articles/iot-in-transportation
IoT In Transportation: 18 Companies You Should Know | Built In
pricing 77 8.1× 1468 💰 Pricing
https://builtin.com/articles/job-description-results
Job Descriptions: 12 Data Driven Results | Built In
blog 77 6.3× 2519
https://builtin.com/articles/social-media-employer-branding
Social Media Employer Branding - 19 Examples & Ideas | Built In
pricing 77 5.4× 3145 💰 Pricing
https://builtin.com/articles/php-developer-job-description
PHP Developer: Job Description & Duties | Built In
pricing 77 5.1× 3179 💰 Pricing
https://builtin.com/articles/cloud-computing-companies
50 Cloud Companies You Should Know in 2026 | Built In
pricing 77 7.7× 3538 💰 Pricing
https://builtin.com/articles/big-data-marketing
What Is Big Data in Marketing? 26 Examples. | Built In
pricing 77 8.3× 2306 💰 Pricing
https://builtin.com/articles/data-scientist-job-description-template
Data Scientist: Job Description & Duties | Built In
pricing 77 5.1× 3060 💰 Pricing
https://builtin.com/articles/regtech-companies
20 Regtech Companies Reshaping Finance | Built In
blog 77 9.1× 1894
https://builtin.com/articles/big-data-companies-roundup
32 Big Data Companies to Know 2025 | Built In
pricing 77 8.2× 2660 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/articles/ 143 60 0% 17.6× High JS Bloat
/software-engineering-perspectives/ 1 64 0% 17.3× High JS Bloat
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
/about/ 1 0 0% 0.0× Low AI Readiness
/faq/ 1 0 0% 0.0× Low AI Readiness
/products/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 154 pages
employers.builtin.com ×144
linkedin.com ×144
facebook.com ×142
instagram.com ×141
form.jotform.com ×141
twitter.com ×141
knowledgebase.builtin.com ×141
cnbc.com ×10
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/builtin.com

Get your free API key — 100 requests/month included.

🔗 Similar finance Sites

Domains with a similar tech stack, industry, and AI readiness profile to builtin.com. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
builtin.com (this site) 47 63 Express 7.8× 1
bajajbroking.in 72 82 Express 2.0× 4 Compare →
ncbal.com 72 86 WordPress 7.9× 1 Compare →
clarkewillmott.com 72 80 Custom / Proprietary 7.6× 1 Compare →
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📊 Semantic Share of Voice

How often would an AI cite builtin.com when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to builtin.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Allow GPTBot in robots.txt
High Impact ⏱ 2 min
GPTBot is blocked — your content cannot appear in ChatGPT citations. Add this to your robots.txt:
text
User-agent: GPTBot
Allow: /

User-agent: ChatGPT-User
Allow: /
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Builtin?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Builtin does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Builtin work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Builtin."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for builtin.com:

Current Score
63
Projected Score
77
Improvement
+14 pts
Allow GPTBot +8 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
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