du.ae 19 F
🛡️ SEO 0 🤖 GEO 48 ⚡ Perf 43 🏗️ Arch 70

du.ae — Global SEODiff Score 19/100

du.ae
📊

du.ae struggles with AI visibility, recording a critical ACRI of 15/100 — AI crawlers face significant hurdles extracting its content. In the ecommerce sector, du.ae underperforms relative to the average (57), indicating room for competitive improvement. While the majority of content is server-rendered, the 30% ghost ratio suggests some content remains hidden from static crawlers. A 14.9× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. No structured data was detected, which means AI systems must infer all entities and relationships from raw HTML alone. Comprehensive AI crawler restrictions limit this domain's presence in the growing AI search ecosystem.

19
F — Global SEODiff Score
Comprehensive search visibility assessment
Significant improvement opportunities. Start with Traditional SEO (0).
🎯 Top Fix: Allow GPTBot + ClaudeBot in robots.txt → lift the score cap
⚠️ Crawl Blocked: Fetch failed (network timeout / connection error)
🔬 Automated SEODiff Assessment · Snapshot: Mar 15, 2026 · 📋 API
📈 ACRI Trend 2 snapshots
Mar 7 Mar 15
🔔 Recent AI Indexing Activity
No recent changes detected by adaptive crawler.
Does your site score higher than du.ae?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)0 × 0.25 = 0.0
🤖 AI Readiness / GEO (40% weight)48 × 0.40 = 19.2
⚡ Performance (20% weight)43 × 0.20 = 8.6
🏗️ Architecture & Trust (15% weight)70 × 0.15 = 10.5
Weighted sum = 0.0 + 19.2 + 8.6 + 10.5
⚠️ Fatal multiplier: All major AI bots blocked → ×0.5
Global SEODiff Score = 19 (F)
🚫
Gatekeeper Rule: Score cannot exceed 15. Both GPTBot and ClaudeBot are blocked in robots.txt. No major AI assistant can cite this site. Allow at least one major AI crawler to lift the cap. See Bot Access →
📊 ACRI Sub-Scores (AI Readiness Detail)
0
Bot Access
avg 92
84
Rendering
avg 93
85
Structure
avg 35
0
Schema
avg 9
55
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 4%
Rank #35958
+64 pts
Gap
AI (ACRI)
Top 67%
Score 15/100

du.ae punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why du.ae ranks here

Tech stackVue.js
Industryecommerce
RenderingHybrid
Schema coverage0 blocks
Token bloat14.9×

Fastest improvements

  • Allow GPTBot in robots.txt so AI crawlers can access your pages (see Crawl Access).
  • Allow ClaudeBot (many assistants rely on it) — blocking it often correlates with “AI invisibility.”
  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…

⚠️ Crawl Failed: Anti-Bot Protection Detected

Fetch failed (network timeout / connection error)

The scores below may not reflect actual site quality. The crawler received a challenge page instead of real content.

🛡️

Traditional SEO

0/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

61 chars
Too long

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

154 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 0
  • ✗ Has <h2> headings — found 0
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.du.ae/personal
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ✅ Hreflang tags
  • ✗ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Mobile Plans, Home Internet & TV packages and much more! | du
  • ✓ og:description — Welcome to du Personal – Buy du Home Internet & TV packages, du prepaid plans, du postpaid plans, 5G Internet, SmartPhones & Smart Home Devices here!
  • ✓ og:image — preview
  • ✓ twitter:card — summary
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

48/100 40 % of Global Score 🟡 Medium Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the ecommerce sector, 24sevenmegastore.com (ACRI: 89) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
du.ae
25
Your ACRI Score
89
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. 24sevenmegastore.com has schema coverage of 4 blocks and uses Django. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

👻
Shadow Content Detected: 30% of your page token budget is in non-rendered regions (JavaScript-dependent content that AI crawlers may not process). Combined with 14.9x token bloat, AI models are using most of their context window on noise instead of your real content. This dramatically increases hallucination probability — models fill the gap with made-up facts.
Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Blocked
ClaudeBot (Anthropic)
Blocked
CCBot (Common Crawl)
Blocked
Google-Extended
Blocked
Googlebot
Blocked
💡GPTBot is blocked. To appear in ChatGPT citations, add Allow: / under User-agent: GPTBot in your robots.txt.
💡ClaudeBot is blocked. To be cited by Claude, allow ClaudeBot in robots.txt.

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 30%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 85/100 — Excellent
Structured Elements 115 elements (115 lists, 0 rows, 0 headers)
Total Words526
Raw Density21.9%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

53
AI Extractability
Medium
Crawl Cost
Critical
Blocklist Risk
Extractability53/100 — AI models can partially extract answers from this page
Crawl CostMedium (50/100) — moderate for AI crawlers to process
Blocklist RiskCritical — 5 of 5 AI crawlers blocked

Token Bloat Research

6%
🗑️ 94%
Useful Content (15.8 KB)Bloat (218.9 KB)
Token Bloat Ratio14.9× — Normal

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage6 / 6 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 93.3% · SNR: 0.07 · Signal: 4046 / Noise: 56041 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of du.ae and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Du™ offers a suite of digital services, including internet, mobile, and pay-as-you-go options, focusing on enhancing employee and community happiness
Target Audience
Employees, community members, and businesses seeking digital connectivity and employee engagement solutions, particularly in the UAE.
Pricing Model
Variable, based on service type (internet, mobile, pay-as-you-go). Likely tiered pricing with bundled options.
🔗 Integration Partners
Huawei
🏆 Competitive Moat
Strong brand recognition in the UAE, combined with a comprehensive suite of digital services and a commitment to social responsibility and employee engagement, creating a strong ecosystem and customer loyalty.
📊 Content Depth
6/10
🔄 Programmatic SEO Signals
Integration directory pagesTemplate comparison pages
⚡ Key Pain Points
• Thin landing pages for features
Analyzed by SEODiff AI · 2026-03-02

🔧 Tech Stack

FrameworkVue.js
AI-Readiness Score55/100
ServerApache
CDN
HTTP Status200
Load Time6306 ms
Raw HTML Size234.7 KB
Visible Text Size15.8 KB

Performance & Speed

43/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

6306 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

578
DOM nodes
235 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=0
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

70/100 15 % of Global Score 🟡 Medium Confidence

🗺️ Sitemap & Robots

  • ✗ Sitemap declared in robots.txt
  • ✗ Googlebot allowed
  • ✗ GPTBot allowed
  • ✗ ClaudeBot allowed

🔗 Linking

130
internal links
0
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site is currently blocking AI crawlers. Unblock them and rescan to earn your AI-Verified badge.

AI-Verified badge for du.ae
Unverified — crawl access is blocked
<a href="https://seodiff.io/radar/domains/du.ae" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=du.ae" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 94 pages · Deep-10

Homepage ACRI
25
Single-page score
+14
Subpages outperform homepage
Δ delta
Site-Wide ACRI
40
Avg across 94 pages · Range 0–67
Topical Cohesion
47%
Moderate Drift
TF-IDF cosine similarity
Total Words
42385
Avg Bloat
381.1×
RAG Fractures [?]
1
⚠️
1 RAG-Chunking Fracture Detected

Poorly formatted tables or pricing grids on 1 page will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://www.du.ae/ar/about/sustainability/happy-people
du™ | تعزيز سعادة موظفينا ومجتمعاتنا | الاستدامة
pricing 67 19.7× 3246 💰 Pricing
https://www.du.ae/ar/about/sustainability/operate-responsibly
du™ | العمل بمنهجية أخلاقية ومسؤولة | الاسندامة
pricing 67 18.7× 3489 ⚠️ RAG Fracture
https://www.du.ae/ar/smallbusiness/mobileplan/plans/the-business-circle-plan
باقة دائرة الأعمال | du™
pricing 59 90.1× 786 💰 Pricing
https://www.du.ae/ar/largebusiness/mobileplan/plans/the-business-circle-plan
باقة دائرة الأعمال | du™
pricing 59 90.1× 786 💰 Pricing
https://www.du.ae/ar/personal/mobile/prepaid-plans/plans
باقات الدفع المسبق
pricing 59 48.8× 1154 💰 Pricing
https://www.du.ae/ar/about/supply-chain/prospectivesupplier
du™ | الشراكة معنا
pricing 59 67.4× 858 💰 Pricing
https://www.du.ae/ar/about/sustainability/benefits-of-ict
du™ | خدمات تكنولوجيا المعلومات والاتصالات للجميع | الاستدامة
pricing 59 32.8× 1843 💰 Pricing
https://www.du.ae/ar/managedservices/security/Security-Consulting
المنصات الرقمية |التنسيق، الدمج والتحويل | du™
pricing 59 84.2× 741 💰 Pricing
https://www.du.ae/ar/managedservices/security/EnterpriseMobilityManagement
المنصات الرقمية |التنسيق، الدمج والتحويل | du™
pricing 59 84.2× 741 💰 Pricing
https://www.du.ae/ar/managedservices/security/Secure-Web-Hosting
المنصات الرقمية |التنسيق، الدمج والتحويل | du™
pricing 59 84.2× 741 💰 Pricing
https://www.du.ae/ar/managedservices/security/Cloud-Unified-Threat-Management
المنصات الرقمية |التنسيق، الدمج والتحويل | du™
pricing 59 84.2× 741 💰 Pricing
https://www.du.ae/ar/managedservices/security/ddos-protection
المنصات الرقمية |التنسيق، الدمج والتحويل | du™
pricing 59 84.2× 741 💰 Pricing
https://www.du.ae/ar/managedservices/security/security-monitoring-and-analytics
المنصات الرقمية |التنسيق، الدمج والتحويل | du™
pricing 59 84.2× 741 💰 Pricing
https://www.du.ae/smallbusiness/mobileplan/plans/the-business-circle-plan
Business Circle Plan | du™
pricing 56 85.0× 804 💰 Pricing
https://www.du.ae/largebusiness/mobileplan/plans/the-business-circle-plan
Business Circle Plan | du™
pricing 56 85.0× 804 💰 Pricing
https://www.du.ae/about/supply-chain/codeofconduct
Partner with us | About us | du™
pricing 56 59.1× 943 💰 Pricing
https://www.du.ae/about/supply-chain/prospectivesupplier
Partner with us | About us | du™
pricing 56 59.1× 943 💰 Pricing
https://www.du.ae/about/supply-chain/health_safety
Partner with us | About us | du™
pricing 56 59.1× 943 💰 Pricing
https://www.du.ae/about/supply-chain/missionstatement
Partner with us | About us | du™
pricing 56 59.1× 943 💰 Pricing
https://www.du.ae/about/supply-chain/e-procurement
Partner with us | About us | du™
pricing 56 59.1× 943 💰 Pricing
Showing 20 of 94 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/ar/ 46 44 0% 380.4× High JS Bloat
/about/ 15 50 0% 85.3× High JS Bloat
/managedservices/ 7 56 0% 71.7× High JS Bloat
/about-us/ 6 32 0% 1058.3× High JS Bloat
/personal/ 5 34 0% 376.6× High JS Bloat
/smallbusiness/ 2 41 0% 1913.8× High JS Bloat
/blog/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/largebusiness/ 1 56 0% 85.0× High JS Bloat
/enterprise/ 1 46 0% 136.5× High JS Bloat
/support/ 1 36 0% 514.4× High JS Bloat
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/business/ 1 26 0% 3742.4× High JS Bloat
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/du.ae

Get your free API key — 100 requests/month included.

🔗 Similar ecommerce Sites

Domains with a similar tech stack, industry, and AI readiness profile to du.ae. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
du.ae (this site) 25 15 Vue.js 14.9× 0
rinsed.co 50 68 Express 10.7× 0 Compare →
groupe3f.fr 50 71 Drupal 8.9× 0 Compare →
freedrweb.com 50 71 Custom / Proprietary 8.9× 0 Compare →
nonnabox.com 50 71 WordPress 10.0× 1 Compare →
online.familyclub.jp 50 15 Custom / Proprietary 8.2× 0 Compare →
Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite du.ae when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to du.ae. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Du",
  "url": "https://du.ae",
  "logo": "https://du.ae/sites/duaediscovery/common/landing/favicon/favicon.png",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Du",
  "url": "https://du.ae",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://du.ae/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Allow GPTBot in robots.txt
High Impact ⏱ 2 min
GPTBot is blocked — your content cannot appear in ChatGPT citations. Add this to your robots.txt:
text
User-agent: GPTBot
Allow: /

User-agent: ChatGPT-User
Allow: /
Allow ClaudeBot in robots.txt
Medium Impact ⏱ 2 min
ClaudeBot is restricted — Claude may not be able to cite your content. Many AI assistants rely on it.
text
User-agent: ClaudeBot
Allow: /

User-agent: anthropic-ai
Allow: /
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 6% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for du.ae:

Current Score
15
Projected Score
46
Improvement
+31 pts
Allow GPTBot +8 pts
Allow ClaudeBot +5 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
Free Deep Audit → GSC Error Guide →