earth.com 38 F
🛡️ SEO 65 🤖 GEO 52 ⚡ Perf 29 🏗️ Arch 78

earth.com — Global SEODiff Score 38/100

earth.com
📊

earth.com registers just 15/100 on the ACRI scale — a bottom-tier result indicating systemic AI visibility problems. In the government sector, earth.com underperforms relative to the average (57), indicating room for competitive improvement. Its server-rendered architecture ensures AI crawlers receive complete HTML on first request, a key advantage for extractability. Heavy markup overhead (50.0× bloat) forces AI systems to wade through excess code before finding useful information. Minimal structured data (1 block) limits the site's ability to communicate entity relationships to AI systems. Most AI crawlers are restricted by robots.txt, limiting how AI-powered search engines can index and surface this content.

38
F — Global SEODiff Score
Comprehensive search visibility assessment
Significant improvement opportunities. Start with Performance (29).
🎯 Top Fix: Allow GPTBot + ClaudeBot in robots.txt → lift the score cap
🔬 Automated SEODiff Assessment · Snapshot: Mar 21, 2026 · 📋 API
📈 ACRI Trend 29 snapshots
Feb 22 Mar 21
🔔 Recent AI Indexing Activity
🔄 Mar 21 Content change detected
🔄 Mar 20 Content change detected
🔄 Mar 19 Content change detected
🔄 Mar 19 Content change detected
🔄 Mar 14 Content change detected
Does your site score higher than earth.com?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)65 × 0.25 = 16.2
🤖 AI Readiness / GEO (40% weight)52 × 0.40 = 20.8
⚡ Performance (20% weight)29 × 0.20 = 5.8
🏗️ Architecture & Trust (15% weight)78 × 0.15 = 11.7
Weighted sum = 16.2 + 20.8 + 5.8 + 11.7
⚠️ Fatal multiplier: All major AI bots blocked → ×0.5
Global SEODiff Score = 38 (F)
🚫
Gatekeeper Rule: Score cannot exceed 15. Both GPTBot and ClaudeBot are blocked in robots.txt. No major AI assistant can cite this site. Allow at least one major AI crawler to lift the cap. See Bot Access →
📊 ACRI Sub-Scores (AI Readiness Detail)
40
Bot Access
avg 92
99
Rendering
avg 93
0
Structure
avg 35
2
Schema
avg 9
70
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.7%
Rank #7374
+67 pts
Gap
AI (ACRI)
Top 67%
Score 15/100

earth.com punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why earth.com ranks here

Tech stackNext.js
Industrygovernment
RenderingSSR
Schema coverage1 blocks
Token bloat50×+

Fastest improvements

  • Allow GPTBot in robots.txt so AI crawlers can access your pages (see Crawl Access).
  • Allow ClaudeBot (many assistants rely on it) — blocking it often correlates with “AI invisibility.”
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

65/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

51 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

137 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 2
  • ✓ Has <h2> headings — found 10
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.earth.com/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Earth and Environmental News, Videos and Images
  • ✓ og:description — At Earth.com, our goal is to provide the internet with a homepage for anything and everything about our planet Earth and the environment.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

52/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the government sector, gep.com (ACRI: 83) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
earth.com
33
Your ACRI Score
83
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. gep.com has schema coverage of 3 blocks and uses Drupal. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Blocked
ClaudeBot (Anthropic)
Blocked
CCBot (Common Crawl)
Blocked
Google-Extended
Allowed
Googlebot
Allowed
💡GPTBot is blocked. To appear in ChatGPT citations, add Allow: / under User-agent: GPTBot in your robots.txt.
💡ClaudeBot is blocked. To be cited by Claude, allow ClaudeBot in robots.txt.

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 5%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 0/100 — Poor
Structured Elements 0 elements (0 lists, 0 rows, 0 headers)
Total Words1469
Raw Density0.0%
💡Low structure score (0/100). Your content appears as a wall of text with few structured HTML elements. You have 0 list items, 0 table rows, 0 table headers. Convert features into <ul> lists and data into <table> elements to help AI models extract structured information.

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

3/7 schema types detected
❌ Organization
❌ Product/Service
✅ Breadcrumb
❌ FAQ
✅ Article
✅ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

26
AI Extractability
High
Crawl Cost
High
Blocklist Risk
Extractability26/100 — AI models can barely extract answers from this page
Crawl CostHigh (100/100) — expensive for AI crawlers to process
Blocklist RiskHigh — 3 of 5 AI crawlers blocked

Token Bloat Research

1%
🗑️ 99%
Useful Content (9.5 KB)Bloat (860.5 KB)
Token Bloat Ratio50×+ — Bloated

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage122 / 122 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set
💡Your HTML is 869.9 KB, but only 9.5 KB is text. 1% useful / 99% bloat. AI crawlers have limited context windows (e.g. 128k tokens). This level of bloat (50×+) risks context-window truncation by ChatGPT, Claude, and Gemini. Reduce inline scripts, CSS, hydration payloads, and tracking code.

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 98.9% · SNR: 0.01 · Signal: 2424 / Noise: 220276 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…

🔧 Tech Stack

FrameworkNext.js
AI-Readiness Score70/100
Server
CDN
HTTP Status200
Load Time4334 ms
Raw HTML Size869.9 KB
Visible Text Size9.5 KB

Performance & Speed

29/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

4334 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1322
DOM nodes
870 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → public, max-age=120
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

1
tracker scripts
1
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
googletagmanager.com
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

78/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.earth.com/yoast-news-sitemap.xml
  • ✓ Googlebot allowed
  • ✗ GPTBot allowed
  • ✗ ClaudeBot allowed

🔗 Linking

259
internal links
4
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 33/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for earth.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/earth.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=earth.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 971 pages · Deep-10

Homepage ACRI
33
Single-page score
+22
Subpages outperform homepage
Δ delta
Site-Wide ACRI
55
Avg across 971 pages · Range 0–72
Topical Cohesion
7%
Topical Drift
TF-IDF cosine similarity
Total Words
946044
Avg Bloat
28.4×
Page Type ACRI Token Bloat Words Status
https://www.earth.com/video/what-is-the-american-red-wolf/
What is the American red wolf? - Earth.com
pricing 72 12.3× 2130 💰 Pricing
https://www.earth.com/video/what-are-grasslands/
What are grasslands? - Earth.com
pricing 69 19.0× 1302 💰 Pricing
https://www.earth.com/video/known-diseases-may-outpace-new-outbreaks/
Known diseases may outpace new outbreaks - Earth.com
pricing 69 18.8× 1276 💰 Pricing
https://www.earth.com/news/solar-eclipse-reveals-how-animals-respond-to-sudden-darkness/
Solar eclipse reveals how animals respond to sudden darkness - Earth.com
pricing 69 19.9× 1450 💰 Pricing
https://www.earth.com/news/elephant-trunks-have-hundreds-of-whiskers-that-work-like-built-in-sensors/
Elephants have tiny whiskers on their trunks that work like sensors - Earth.com
pricing 69 19.9× 1489 💰 Pricing
https://www.earth.com/news/un-declares-water-bankruptcy-era-as-major-rivers-and-aquifers-dry-up/
UN declares that Earth has entered a period of "water bankruptcy" - Earth.com
pricing 69 19.6× 1551 💰 Pricing
https://www.earth.com/news/mud-beneath-antarctic-ice-reveals-millions-of-years-of-ice-retreat/
Mud beneath Antarctic ice reveals millions of years of ice retreat - Earth.com
pricing 69 19.9× 1498 💰 Pricing
https://www.earth.com/news/waiting-may-supercharge-how-the-brain-learns/
Waiting may supercharge how the brain learns - Earth.com
pricing 69 19.8× 1482 💰 Pricing
https://www.earth.com/video/your-spine-learns-and-remembers/
Your spine learns and remembers - Earth.com
pricing 69 19.5× 1183 💰 Pricing
https://www.earth.com/video/what-is-iron-ore/
What is iron ore? - Earth.com
pricing 69 17.4× 1358 💰 Pricing
https://www.earth.com/video/household-chemicals-linked-to-brain-damage/
Household chemicals linked to brain damage - Earth.com
pricing 69 18.6× 1291 💰 Pricing
https://www.earth.com/video/extinction-rates-are-declining/
Extinction rates are declining - Earth.com
pricing 69 18.0× 1346 💰 Pricing
https://earth.com/about
About Us - Earth.com - Earth News, Earth Images, Earth Knowledge
pricing 68 20.7× 614 💰 Pricing
https://www.earth.com/news/crows-remember-humans-and-hold-grudges-for-up-to-17-years/
Crows remember humans and hold grudges for up to 17 years - Earth.com
pricing 64 25.9× 1115 💰 Pricing
https://www.earth.com/news/plant-based-diets-linked-to-healthy-growth-in-babies/
Plant-based diets linked to healthy growth in babies - Earth.com
pricing 64 24.6× 1164 💰 Pricing
https://www.earth.com/news/double-cosmic-explosion-may-be-first-ever-confirmed-superkilonova/
Double cosmic explosion may be the first-ever 'Superkilonova' - Earth.com
pricing 64 21.9× 1379 💰 Pricing
https://www.earth.com/news/study-shows-natural-molecules-found-in-aloe-plants-could-help-fight-alzheimers-disease/
Natural molecules from Aloe vera could help fight Alzheimer’s - Earth.com
pricing 64 23.7× 1258 💰 Pricing
https://www.earth.com/news/clean-energy-could-reshape-the-impact-of-the-global-data-center-boom/
Clean energy could reshape the impact of the data center boom - Earth.com
pricing 64 23.9× 1228 💰 Pricing
https://www.earth.com/news/fish-fossils-reveal-major-shifts-in-caribbean-reef-food-webs/
Fish fossils reveal major shifts in Caribbean reef food webs - Earth.com
pricing 64 25.0× 1130 💰 Pricing
https://www.earth.com/news/toxic-microalgae-discovered-in-the-mediterranean-could-end-up-on-your-fish-plate/
Toxic microalgae could end up on your fish plate - Earth.com
pricing 64 25.7× 1134 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/news/ 483 64 0% 24.3× High JS Bloat
/video/ 16 66 0% 19.9× High JS Bloat
/about/ 1 68 0% 20.7× High JS Bloat
🔗
Outbound External Citations
0 unique external domains cited across 971 pages
instagram.com ×863
pinterest.com ×863
facebook.com ×863
x.com ×863
linkedin.com ×797
bsky.app ×795
profile.google.com ×795
api.whatsapp.com ×795
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/earth.com

Get your free API key — 100 requests/month included.

🔗 Similar government Sites

Domains with a similar tech stack, industry, and AI readiness profile to earth.com. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
earth.com (this site) 33 15 Next.js 91.9× 1
cruxnow.com 58 76 Next.js 97.3× 1 Compare →
oltreculturafest-gazzettadimantova1-con-lucaaldrighi.eventbrite.it 58 82 Next.js 54.9× 2 Compare →
psuconnect.in 58 76 Next.js 62.1× 0 Compare →
maximuscanada.ca 58 76 Next.js 2.1× 3 Compare →
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Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite earth.com when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🎭

Bait & Switch Delta

D 15 PAGES

Compares your homepage rendering quality with inner pages. A high drift score means AI crawlers see a polished homepage but degraded inner content — the "bait & switch" that erodes trust.

68
Homepage ACRI
50
Inner Avg ACRI
+18
ACRI Delta
50%
Homepage Ghost
65%
Inner Avg Ghost
44
Drift Score [?]
Worst Inner Pages
50 70% pricing https://www.earth.com/news-category/curiosity-of-the-day/
40 70% pricing https://earth.com/contact
50 70% pricing https://www.earth.com/news-category/animals/
🛡️

E-E-A-T Trust Signals

D 30/100

Trust indicators extracted from surface pages. These signals help AI systems verify your site's Experience, Expertise, Authoritativeness, and Trustworthiness.

Physical Address
Phone Number
Email Contact
About Page
Contact Page
Privacy Policy
Terms of Service
Named Leadership
🔗

Citation Profile

7 DOMAINS

Outbound citation patterns across surface-crawled pages. Sites that cite diverse, authoritative sources signal higher E-E-A-T to AI systems.

63
Total Links
7
Unique Domains
4.2
Avg/Page
11%
Diversity
x.com pinterest.com facebook.com instagram.com telluride.com linkedin.com nytimes.com
🏘️ Outbound Neighborhood Trust Avg Trust: 63.5

AI trust scores for the domains earth.com links to. Citing high-trust sources lifts your own credibility signal.

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to earth.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Earth",
  "url": "https://earth.com",
  "logo": "https://earth.com/favicon.ico",
  "sameAs": []
}
</script>
Allow GPTBot in robots.txt
High Impact ⏱ 2 min
GPTBot is blocked — your content cannot appear in ChatGPT citations. Add this to your robots.txt:
text
User-agent: GPTBot
Allow: /

User-agent: ChatGPT-User
Allow: /
Allow ClaudeBot in robots.txt
Medium Impact ⏱ 2 min
ClaudeBot is restricted — Claude may not be able to cite your content. Many AI assistants rely on it.
text
User-agent: ClaudeBot
Allow: /

User-agent: anthropic-ai
Allow: /
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 1% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Earth?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Earth does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Earth work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Earth."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for earth.com:

Current Score
15
Projected Score
42
Improvement
+27 pts
Allow GPTBot +8 pts
Allow ClaudeBot +5 pts
Add Organization schema +6 pts
Reduce token bloat +5 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

Is this your company?

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
Free Deep Audit → GSC Error Guide →