esselunga.it 73 B
🛡️ SEO 64 🤖 GEO 82 ⚡ Perf 53 🏗️ Arch 90

esselunga.it — Global SEODiff Score 73/100

esselunga.it
📊

At 77/100, the ACRI for esselunga.it indicates strong fundamentals in AI extractability, surpassing the majority of indexed sites. Compared to other infrastructure sites (avg score: 57), esselunga.it performs above the benchmark, suggesting strong competitive positioning in AI search. Content is delivered server-side, meaning bots and AI agents can parse the full page without executing JavaScript. A tight 3.7× token bloat ratio reflects disciplined markup: minimal noise between the crawler and the content it needs. Structured data coverage is solid at 2 blocks, covering core entities — expanding to include FAQ or Breadcrumb schemas could strengthen the profile further. The site maintains an open-door policy for AI crawlers — GPTBot, ClaudeBot, and other major agents are all allowed.

73
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (53) is your bottleneck.
🎯 Top Fix: Monitor weekly to catch regressions early
🔬 Automated SEODiff Assessment · Snapshot: Mar 19, 2026 · 📋 API
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)64 × 0.25 = 16.0
🤖 AI Readiness / GEO (40% weight)82 × 0.40 = 32.8
⚡ Performance (20% weight)53 × 0.20 = 10.6
🏗️ Architecture & Trust (15% weight)90 × 0.15 = 13.5
Weighted sum = 16.0 + 32.8 + 10.6 + 13.5
Global SEODiff Score = 73 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
97
Rendering
avg 93
49
Structure
avg 35
44
Schema
avg 9
65
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 4%
Rank #41907
+10 pts
Gap
AI (ACRI)
Top 14%
Score 77/100

esselunga.it shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →

Why esselunga.it ranks here

Tech stackAdobe Experience Manager
RenderingHybrid
Schema coverage2 blocks
Token bloat3.7×

Fastest improvements

  • You’re already in decent shape — the next moat is monitoring drift over time.
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

64/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

46 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

93 chars
Too short

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 3
  • ✓ Has <h2> headings — found 5
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → /it-it/homepage.html
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → it
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✗ og:title
  • ✗ og:description
  • ✗ og:image
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

82/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
esselunga.it
61
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 10%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 49/100 — Fair
Structured Elements 47 elements (47 lists, 0 rows, 0 headers)
Total Words649
Raw Density7.2%

🏷️ Schema Health Docs

Organization Schema ✅ Present
Product / Service Schema ⚠️ Not Found
Total Schema Blocks2 block(s) — Basic (low value for AI)

Schema Coverage Map

2/7 schema types detected
✅ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
✅ WebSite
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

70
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability70/100 — AI models can easily extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

27%
🗑️ 73%
Useful Content (33.3 KB)Bloat (89.1 KB)
Token Bloat Ratio3.7× — Lean

Multimodal Readiness

Visual Context84% Optimized for Vision
Image Alt Coverage47 / 56 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

32 Entropy
Poor Token Bloat: High
Noise Ratio: 72.8% · SNR: 0.37 · Signal: 8531 / Noise: 22803 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of esselunga.it and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Esselunga provides weekly promotional flyers and online offers to customers, showcasing deals and discounts on a wide range of products.
Target Audience
Grocery shoppers, Fìdaty card holders, residents of Bergamo and surrounding areas.
Pricing Model
Promotional offers and discounts; Fìdaty card benefits.
🏆 Competitive Moat
Localized promotional content and a strong regional brand presence.
📊 Content Depth
3/10
⚡ Key Pain Points
• Limited SEO optimization for promotional content
• Lack of structured data for offers
Analyzed by SEODiff AI · 2026-03-02

🔧 Tech Stack

AI-Readiness Score65/100
Server
CDN
HTTP Status200
Load Time1239 ms
Raw HTML Size122.4 KB
Visible Text Size33.3 KB

Performance & Speed

53/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

1239 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1001
DOM nodes
122 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=0, no-cache, must-revalidate, private
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

90/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.esselunga.it/it-it/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

77
internal links
18
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → it
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 61/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for esselunga.it
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/esselunga.it" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=esselunga.it" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 78 pages · Deep-10

Homepage ACRI
61
Single-page score
-7
Moderate hidden bloat
Δ delta
Site-Wide ACRI
54
Avg across 78 pages · Range 26–59
Topical Cohesion
14%
Topical Drift
TF-IDF cosine similarity
Total Words
39829
Avg Bloat
37.5×
Page Type ACRI Token Bloat Words Status
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-via-san-bernardino-bergamo.sbe.html
Volantini e altre Promozioni Esselunga Di Via San Bernardino Bergamo | Esselunga
other 59 28.9× 521
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-san-vitale-bologna.bov.html
Volantini e altre Promozioni Esselunga Di San Vitale Bologna | Esselunga
other 59 29.5× 502
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-cologno-monzese.gno.html
Volantini e altre Promozioni Esselunga Di Cologno Monzese | Esselunga
other 59 29.5× 523
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-desio.des.html
Volantini e altre Promozioni Esselunga Di Desio | Esselunga
other 59 29.7× 508
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-del-galluzzo-firenze.uzz.html
Volantini e altre Promozioni Esselunga Del Galluzzo Firenze | Esselunga
other 59 28.9× 514
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-induno-olona.ind.html
Volantini e altre Promozioni Esselunga Di Induno Olona | Esselunga
other 59 29.7× 503
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-viale-sabotino-legnano.sab.html
Volantini e altre Promozioni Esselunga Di Viale Sabotino Legnano | Esselunga
other 59 29.3× 529
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-via-lorenteggio-milano.lor.html
Volantini e altre Promozioni Esselunga Di Via Lorenteggio Milano | Esselunga
other 59 26.0× 635
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-via-canova-firenze.can.html
Volantini e altre Promozioni Esselunga Di Via Canova Firenze | Esselunga
other 59 28.8× 516
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-gallarate.gal.html
Volantini e altre Promozioni Esselunga Di Gallarate | Esselunga
other 59 29.4× 512
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-via-galliano-firenze.all.html
Volantini e altre Promozioni Esselunga Di Via Galliano Firenze | Esselunga
other 59 28.3× 529
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-viale-xx-settembre-carrara.car.html
Volantini e altre Promozioni Esselunga Di Viale Xx Settembre Carrara | Esselunga
other 59 29.5× 503
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-abbiategrasso.abb.html
Volantini e altre Promozioni Esselunga Di Abbiategrasso | Esselunga
other 59 29.7× 520
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-via-adriano-milano.adr.html
Volantini e altre Promozioni Esselunga Di Via Adriano Milano | Esselunga
other 59 26.0× 635
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-affori-milano.aff.html
Volantini e altre Promozioni Esselunga Di Affori Milano | Esselunga
other 59 26.0× 633
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-arcore.arc.html
Volantini e altre Promozioni Esselunga Di Arcore | Esselunga
other 59 29.7× 508
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-corso-torino-asti.api.html
Volantini e altre Promozioni Esselunga Di Corso Torino Asti | Esselunga
docs 59 29.1× 511
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-baranzate.bab.html
Volantini e altre Promozioni Esselunga Di Baranzate | Esselunga
other 59 29.7× 520
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-di-via-corridoni-bergamo.ber.html
Volantini e altre Promozioni Esselunga Di Via Corridoni Bergamo | Esselunga
other 59 29.5× 507
https://www.esselunga.it/it-it/promozioni/volantini.esselunga-della-celadina-bergamo.bec.html
Volantini e altre Promozioni Esselunga Della Celadina Bergamo | Esselunga
other 59 29.1× 517
Showing 20 of 78 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/it-it/ 78 54 0% 37.5× High JS Bloat
🔗
Outbound External Citations
0 unique external domains cited across 78 pages
instagram.com ×78
play.google.com ×78
it-it.facebook.com ×78
spesaonline.esselunga.it ×78
apps.apple.com ×78
esselungajob.it ×78
linkedin.com ×78
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/esselunga.it

Get your free API key — 100 requests/month included.

🔗 Similar infrastructure Sites

Domains with a similar tech stack, industry, and AI readiness profile to esselunga.it. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
esselunga.it (this site) 61 77 Adobe Experience Manager 3.7× 2
profitserver.ru 86 90 WordPress 3.8× 2 Compare →
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📊 Semantic Share of Voice

How often would an AI cite esselunga.it when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to esselunga.it. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Esselunga?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Esselunga does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Esselunga work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Esselunga."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for esselunga.it:

Current Score
77
Projected Score
80
Improvement
+3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
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