GOV.BR operates as a critical national infrastructure platform in Brazil, serving as a secure SaaS-based gateway for government information sharing, requiring authentication for access. With a Global SEODiff Score of 74 and an ACRI Grade of B, the domain demonstrates strong foundational SEO health, particularly in architecture and content extractability, outperforming the benchmark in both areas. Its AI Readiness (GEO) score of 87 underscores high preparedness for AI-driven search ecosystems, reflecting robust technical alignment with emerging indexing standards. While performance remains a notable concern—evidenced by a TTFB of 2,969ms and a Performance Score of 40—the site’s structural integrity and security posture are exemplary.
The platform excels in technical architecture, achieving a perfect 100 in Architecture, with a well-structured internal linking profile (205 links) and declared sitemaps, ensuring strong crawlability and indexation potential. It also demonstrates strong AI accessibility, with gptbot, claudebot, and ccbot all allowed, and no restrictive noai meta tags. However, performance bottlenecks stem from a large HTML payload (133.1 KB) and high token bloat (2.3x), despite a relatively modest word count (1,282) and useful text (58.9 KB), indicating significant inefficiency in content delivery. Additionally, while structured data is present (Organization and Website types), the absence of key schema types like Breadcrumb, FAQ, and Article limits semantic enrichment and AI-assisted content retrieval.
From an architectural and semantic standpoint, the site shows strong internal cohesion and minimal orphaned pages (5.0% ghost ratio), but suffers from low semantic structure (66) and moderate retrieval robustness (52), suggesting gaps in content organization and entity coverage. The platform has a high AI Trust Score of 7.4, reflecting strong confidence in its content authenticity and reliability. To maximize visibility and performance, prioritizing TTFB optimization, reducing HTML bloat, and enriching structured data with entity-rich schema types would yield the highest ROI. These improvements would further elevate its position in both traditional and AI-powered search ecosystems.
🧮 Score Transparency — How is this calculated?
📊 ACRI Sub-Scores (AI Readiness Detail)
gov.br shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →
Why gov.br ranks here
Fastest improvements
- You’re already in decent shape — the next moat is monitoring drift over time.
- Create an
llms.txtfile so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt → - Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
Traditional SEO
64/100 25 % of Global Score 🟢 High Confidence📝 Title Tag
Optimal range: 30–60 characters for SERP display.
📋 Meta Description
Optimal range: 120–160 characters for snippet control.
🔤 Heading Hierarchy
- ✓ Exactly 1 <h1> tag — found 1
- ✓ Has <h2> headings — found 7
- ✓ <h2> not before <h1>
🔍 Indexability
- ✓ Canonical tag present →
https://www.gov.br/pt-br - ✓ No noindex directive
- ✓ Meta viewport set
- ✓ HTML lang attribute →
pt-br - ➖ Hreflang tags — N/A (single language site)
- ✓ Googlebot allowed by robots.txt
🌐 Social / OpenGraph
- ✓ og:title — GOV.BR
- ✓ og:description — O gov.br reúne, em um só lugar, serviços para o cidadão e informações sobre a atuação de todas as áreas do governo.
- ✓ og:image — preview
- ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated
SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)
Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.
AI Readiness / GEO
87/100 40 % of Global Score 🟢 High ConfidenceThis pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.
Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.
🤖 Bot Access Matrix
📊 Structure & Information Density Docs
🏷️ Schema Health Docs
Schema Coverage Map
📐 AI Efficiency Metrics Docs
Token Bloat Research
Multimodal Readiness
TDM Rights
🔥 Structural Entropy Check Research
🔬 AI-Crawler Simulation
See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
AI Answer Preview
NEWSee how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.
The LLM Interpretation
AI-VERIFIEDSEODiff AI analyzed the extracted content of gov.br and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.
🔧 Tech Stack
Performance & Speed
40/100 20 % of Global Score 🟢 High Confidence⏱️ Time to First Byte
Google considers <200 ms "good". AI crawlers may have even shorter timeouts.
📦 Page Weight
DOM nodes
HTML payload
🗄️ Cache & CDN
- ✓ Cache-Control header →
max-age=10, s-maxage=0, must-revalidate - ✗ CDN cache status
- ✗ CDN detected
🔬 Tracker Tax
tracker scripts
third-party domains
token overhead
📐 How the Performance Pillar score is calculated
Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)
TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.
Architecture & Trust
100/100 15 % of Global Score 🟢 High Confidence🗺️ Sitemap & Robots
- ✓ Sitemap declared in robots.txt →
https://www.gov.br/sitemap.xml.gz - ✓ Googlebot allowed
- ✓ GPTBot allowed
- ✓ ClaudeBot allowed
🔗 Linking
internal links
external links
🔒 Security & Trust
- ✓ HSTS header (Strict-Transport-Security)
- ✓ Content-Security-Policy header
- ✓ HTTP status 200 OK (got 200)
♿ Accessibility Signals
- ✓ HTML lang attribute → pt-br
- ✓ Meta viewport for mobile
- ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated
Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)
Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.
🏅 AI-Verified Trust Badge
Your site scores 73/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.
<a href="https://seodiff.io/radar/domains/gov.br" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=gov.br" alt="AI-Verified by SEODiff" width="280" height="52"></a>
💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.
� Deep Crawl Analysis 22 pages · Deep-10
Homepage scores 73, but internal pages average only 2 — a -72-point gap. Blogs, docs, and legacy content are dragging down AI readability site-wide.
| Page | Type | ACRI | Token Bloat | Words | Status |
|---|---|---|---|---|---|
| pricing | 34 | 187.4× | 38 | 💰 Pricing | |
| pricing | 0 | 0.0× | 0 | ✓ | |
| blog | 0 | 0.0× | 0 | ✓ | |
| about | 0 | 0.0× | 0 | ✓ | |
| blog | 0 | 0.0× | 0 | ✓ | |
| support | 0 | 0.0× | 0 | ✓ | |
| product | 0 | 0.0× | 0 | ✓ | |
| product | 0 | 0.0× | 0 | ✓ | |
| product | 0 | 0.0× | 0 | ✓ | |
| docs | 0 | 0.0× | 0 | ✓ | |
| blog | 0 | 0.0× | 0 | ✓ | |
| conversion | 0 | 0.0× | 0 | ✓ | |
| conversion | 0 | 0.0× | 0 | ✓ | |
| social-proof | 0 | 0.0× | 0 | ✓ | |
| integrations | 0 | 0.0× | 0 | ✓ | |
| support | 0 | 0.0× | 0 | ✓ | |
| support | 0 | 0.0× | 0 | ✓ | |
| trust | 0 | 0.0× | 0 | ✓ | |
| trust | 0 | 0.0× | 0 | ✓ | |
| careers | 0 | 0.0× | 0 | ✓ |
| Path | Pages | Avg ACRI | Ghost % | Bloat | Top Issue |
|---|---|---|---|---|---|
| /demo/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /support/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /trust/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /resources/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /guides/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /blog/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /solutions/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /get-started/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /security/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /terms/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /docs/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /careers/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /privacy/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
| /api/ | 1 | 34 | 0% | 187.4× | High JS Bloat |
| /pricing/ | 1 | 0 | 0% | 0.0× | Low AI Readiness |
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🔌 API Access
Pull this data programmatically. All sub-page metrics are available via our public API.
curl https://seodiff.io/api/v1/deep10/domain/gov.brGet your free API key — 100 requests/month included.
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| Domain | ACRI | AI Score | Tech Stack | Token Bloat | Schema | |
|---|---|---|---|---|---|---|
| gov.br (this site) | 73 | 80 | Custom / Proprietary | 2.3× | 2 | — |
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📊 Semantic Share of Voice
How often would an AI cite gov.br when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.
Analyzing citation landscape…
Remediation Patches
COPY-PASTEAuto-generated code fixes tailored to gov.br. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What is Gov?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Add your answer here — describe what Gov does in 1-2 sentences."
}
},
{
"@type": "Question",
"name": "How does Gov work?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Explain the key features and how users interact with Gov."
}
}
]
}
</script>
Projected Impact
ROI EST.If you apply the patches above, here's the estimated improvement for gov.br:
*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.
📋 Data Export
Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).
All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).
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