grove.co 57 D
🛡️ SEO 28 🤖 GEO 76 ⚡ Perf 24 🏗️ Arch 97

grove.co — Global SEODiff Score 57/100

grove.co
📊

grove.co achieves a 74/100 on the AI-Crawler Reality Index, reflecting above-average readiness for AI-driven discovery. Compared to other infrastructure sites (avg score: 57), grove.co performs above the benchmark, suggesting strong competitive positioning in AI search. Its server-rendered architecture ensures AI crawlers receive complete HTML on first request, a key advantage for extractability. A 5.6× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. No structured data was detected, which means AI systems must infer all entities and relationships from raw HTML alone. The site maintains an open-door policy for AI crawlers — GPTBot, ClaudeBot, and other major agents are all allowed.

57
D — Global SEODiff Score
Comprehensive search visibility assessment
Below average — Performance (24) has the most room for improvement.
🎯 Top Fix: Add Organization + WebSite JSON-LD → +5–8 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 18, 2026 · 📋 API
📈 ACRI Trend 16 snapshots
Feb 22 Mar 18
🔔 Recent AI Indexing Activity
No recent changes detected by adaptive crawler.
Does your site score higher than grove.co?
Run the same 40-signal audit on your own domain — free, instant results.
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)28 × 0.25 = 7.0
🤖 AI Readiness / GEO (40% weight)76 × 0.40 = 30.4
⚡ Performance (20% weight)24 × 0.20 = 4.8
🏗️ Architecture & Trust (15% weight)97 × 0.15 = 14.5
Weighted sum = 7.0 + 30.4 + 4.8 + 14.5
Global SEODiff Score = 57 (D)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
97
Rendering
avg 93
58
Structure
avg 35
0
Schema
avg 9
80
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 5%
Rank #52714
+17 pts
Gap
AI (ACRI)
Top 22%
Score 74/100

grove.co punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why grove.co ranks here

Tech stackShopify
RenderingHybrid
Schema coverage0 blocks
Token bloat5.6×

Fastest improvements

  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

28/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

69 chars
Too long

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

313 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 2
  • ✓ Has <h2> headings — found 27
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.grove.co/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Eco-Friendly Home Essentials & Healthier Living
  • ✓ og:description — Grove is your one-stop destination for everyday essentials that create a healthier home and planet, including eco-friendly cleaning, bamboo paper products, and vitamins & supplements from hundreds of vetted brands. Every order meets strict ingredient standards, is carbon neutral & supports plastic waste cleanup.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

76/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
grove.co
58
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 10%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 58/100 — Fair
Structured Elements 893 elements (893 lists, 0 rows, 0 headers)
Total Words8756
Raw Density10.2%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

60
AI Extractability
High
Crawl Cost
None
Blocklist Risk
Extractability60/100 — AI models can partially extract answers from this page
Crawl CostHigh (85/100) — expensive for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

17%
🗑️ 83%
Useful Content (370.3 KB)Bloat (1695.3 KB)
Token Bloat Ratio5.6× — Normal

Multimodal Readiness

Visual Context86% Optimized for Vision
Image Alt Coverage421 / 488 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 82.1% · SNR: 0.22 · Signal: 94804 / Noise: 433991 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of grove.co and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Provides educational content and guides related to sustainable living, natural products, and eco-friendly practices, focusing on reducing environmental impact and promoting conscious consumption.
Target Audience
Eco-conscious consumers, individuals seeking sustainable alternatives, and those interested in reducing their environmental footprint.
Pricing Model
⚠ SEMANTIC VOID
🏆 Competitive Moat
Content leadership and brand reputation within the sustainable living space.
📊 Content Depth
7/10
🔄 Programmatic SEO Signals
‘Beginner’s guides to natural products’‘Ask an Expert: Advice about natural products from the pros’‘Stain Busters: How to tackle any stain, naturally’‘Clean Team: How to clean your house with natural products’
⚡ Key Pain Points
• Lack of accessible information on sustainable practices
• Difficulty in finding reliable sources for eco-friendly product recommendations
Analyzed by SEODiff AI · 2026-03-03

🔧 Tech Stack

FrameworkShopify
AI-Readiness Score80/100
Servercloudflare
CDNcloudflare
HTTP Status200
Load Time1333 ms
Raw HTML Size2065.6 KB
Visible Text Size370.3 KB

Performance & Speed

24/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

1333 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

7204
DOM nodes
2066 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✗ Cache-Control header
  • ✓ CDN cache status → DYNAMIC
  • ✓ CDN detected → cloudflare

🔬 Tracker Tax

1
tracker scripts
1
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
optimizely.com
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

97/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.grove.co/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

2165
internal links
10
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 58/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for grove.co
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/grove.co" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=grove.co" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 4 pages · Deep-10

Homepage ACRI
58
Single-page score
-36
Severe hidden bloat
Δ delta
Site-Wide ACRI
23
Avg across 4 pages · Range 0–69
🔍
Hidden Bloat Detected

Homepage scores 58, but internal pages average only 23 — a -36-point gap. Blogs, docs, and legacy content are dragging down AI readability site-wide.

Topical Cohesion
6%
Topical Drift
TF-IDF cosine similarity
Total Words
770
Avg Bloat
3056.2×
Page Type ACRI Token Bloat Words Status
https://grove.co/blog
Grove Collaborative Blog: Natural Product Guides & Expert Tips | Grove Collaborative
blog 69 17.9× 768
https://www.grove.co/products/grove-mission-pledge pricing 22 12207.0× 2 💰 Pricing
https://grove.co/pricing pricing 0 0.0× 0
https://grove.co/about about 0 0.0× 0
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/about/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 69 0% 17.9× High JS Bloat
/products/ 1 22 1% 12207.0× Bot Blocked
/pricing/ 1 0 0% 0.0× Low AI Readiness
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/grove.co

Get your free API key — 100 requests/month included.

🔗 Similar infrastructure Sites

Domains with a similar tech stack, industry, and AI readiness profile to grove.co. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
grove.co (this site) 58 74 Shopify 5.6× 0
savvysupporter.com.au 83 89 Shopify 4.8× 3 Compare →
moyerfinejewelers.com 83 89 Shopify 5.0× 4 Compare →
decathlon.mu 83 89 Shopify 3.3× 4 Compare →
lancom.de 83 87 TYPO3 3.9× 1 Compare →
autostraddle.com 83 90 WordPress 4.9× 2 Compare →
Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite grove.co when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to grove.co. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Grove",
  "url": "https://grove.co",
  "logo": "https://www.grove.co/cdn/shop/files/favicon-svg.svg?crop=center&height=32&v=1729526258&width=32",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Grove",
  "url": "https://grove.co",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://grove.co/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Grove?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Grove does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Grove work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Grove."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for grove.co:

Current Score
74
Projected Score
90
Improvement
+16 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
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