icij.org 75 B
🛡️ SEO 67 🤖 GEO 81 ⚡ Perf 65 🏗️ Arch 85

icij.org — Global SEODiff Score 75/100

icij.org
📊

The AI-Readiness profile for icij.org is strong: an ACRI of 72/100 places it ahead of 73% of domains in the index. Compared to other infrastructure sites (avg score: 57), icij.org performs above the benchmark, suggesting strong competitive positioning in AI search. The low ghost ratio (0%) confirms that what crawlers see matches what users see — a hallmark of strong SSR implementation. A 6.6× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. Minimal structured data (1 block) limits the site's ability to communicate entity relationships to AI systems. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.

75
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (65) is your bottleneck.
🎯 Top Fix: Monitor weekly to catch regressions early
🔬 Automated SEODiff Assessment · Snapshot: Mar 21, 2026 · 📋 API
📈 ACRI Trend 30 snapshots
Feb 21 Mar 21
🔔 Recent AI Indexing Activity
🔄 Mar 21 Content change detected
🔄 Mar 13 Content change detected
Does your site score higher than icij.org?
Run the same 40-signal audit on your own domain — free, instant results.
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)67 × 0.25 = 16.8
🤖 AI Readiness / GEO (40% weight)81 × 0.40 = 32.4
⚡ Performance (20% weight)65 × 0.20 = 13.0
🏗️ Architecture & Trust (15% weight)85 × 0.15 = 12.8
Weighted sum = 16.8 + 32.4 + 13.0 + 12.8
Global SEODiff Score = 75 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
100
Rendering
avg 93
41
Structure
avg 35
2
Schema
avg 9
85
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 2%
Rank #17743
+26 pts
Gap
AI (ACRI)
Top 27%
Score 72/100

icij.org punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why icij.org ranks here

Tech stackWordPress
RenderingSSR
Schema coverage1 blocks
Token bloat6.6×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

67/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

60 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

139 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 11
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.icij.org/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-US
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — International Consortium of Investigative Journalists - ICIJ
  • ✓ og:description — We work together with investigative journalists around the globe to investigate the most important stories in the world.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

81/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
icij.org
58
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 0%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 41/100 — Fair
Structured Elements 55 elements (55 lists, 0 rows, 0 headers)
Total Words1097
Raw Density5.0%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

2/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
✅ Article
✅ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

53
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability53/100 — AI models can partially extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

15%
🗑️ 85%
Useful Content (22.1 KB)Bloat (124.5 KB)
Token Bloat Ratio6.6× — Normal

Multimodal Readiness

Visual Context51% Optimized for Vision
Image Alt Coverage19 / 37 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 84.9% · SNR: 0.18 · Signal: 5660 / Noise: 31876 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of icij.org and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
ICIJ operates a collaborative investigative journalism model, connecting reporters globally to expose wrongdoing and promote transparency, leveraging technology and a
Target Audience
Investigative journalists, news organizations (national and international), NGOs, policymakers, and citizens seeking access to independent fact-checking and investigative reporting.
Pricing Model
Donations – ICIJ relies entirely on philanthropic donations to fund its operations, with no fees charged to media partners or recipients of its investigations.
🔗 Integration Partners
SlackGitHub
🏆 Competitive Moat
Global network of investigative journalists, proprietary data analysis tools utilizing AI, and a collaborative model that overcomes geographical and linguistic barriers, fostering greater accuracy and depth in reporting.
📊 Content Depth
9/10
🔄 Programmatic SEO Signals
Template comparison pagesIntegration directory pages
⚡ Key Pain Points
• Thin landing pages for features
• No structured FAQ schema
Analyzed by SEODiff AI · 2026-03-01

🔧 Tech Stack

FrameworkWordPress
AI-Readiness Score85/100
Server
CDN
HTTP Status200
Load Time504 ms
Raw HTML Size146.6 KB
Visible Text Size22.1 KB

Performance & Speed

65/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

504 ms
Acceptable — room for improvement

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

898
DOM nodes
147 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=15, s-maxage=600
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

85/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.icij.org/sitemap_index.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

192
internal links
16
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-US
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 58/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for icij.org
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/icij.org" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=icij.org" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 127 pages · Deep-10

Homepage ACRI
58
Single-page score
+9
Consistent readability
Δ delta
Site-Wide ACRI
68
Avg across 127 pages · Range 0–90
Topical Cohesion
16%
Topical Drift
TF-IDF cosine similarity
Total Words
200697
Avg Bloat
23.5×
RAG Fractures [?]
1
⚠️
1 RAG-Chunking Fracture Detected

Poorly formatted tables or pricing grids on 1 page will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://www.icij.org/news/2024/08/a-notorious-drug-kingpin-set-up-shell-companies-in-the-british-virgin-islands-and-dubai-to-employ-alleged-cartel-underlings-documents-show/
A notorious drug kingpin set up shell companies in the British Virgin Islands and Dubai to employ alleged cartel underlings, documents show - ICIJ
pricing 90 4.6× 5913 💰 Pricing
https://www.icij.org/investigations/pandora-papers/us-trusts-offshore-south-dakota-tax-havens/
Suspect foreign money flows into booming American tax havens on promise of eternal secrecy - ICIJ
pricing 90 4.5× 5733 💰 Pricing
https://www.icij.org/investigations/pandora-papers/global-investigation-tax-havens-offshore/
Offshore havens and hidden riches of world leaders and billionaires exposed in unprecedented leak - ICIJ
pricing 90 4.2× 6623 💰 Pricing
https://www.icij.org/investigations/pandora-papers/baker-mckenzie-global-law-firm-offshore-tax-dodging/
How America’s biggest law firm drives global wealth into tax havens - ICIJ
pricing 90 3.8× 7572 💰 Pricing
https://www.icij.org/investigations/caspian-cabals/timur-kulibayev-nazarbayev-kazakhstan-oil-riches/
Oil giants ignored red flags, enriched elite for Kazakhstan pipe dream - ICIJ
pricing 90 3.8× 8625 💰 Pricing
https://www.icij.org/investigations/caspian-cabals/kazakhstan-caspian-oil-pipeline-russia-chevron/
Putin’s pipeline: How the Kremlin outmaneuvered Western oil companies to wrest control of vast flows of Kazakhstan’s crude - ICIJ
pricing 90 3.5× 10197 💰 Pricing
https://www.icij.org/about/corporate/terms-of-use/
Terms Of Use - ICIJ
pricing 85 6.7× 3912 💰 Pricing
https://www.icij.org/about/corporate/privacy-policy/
Privacy Policy - ICIJ
pricing 85 8.5× 2978 💰 Pricing
https://www.icij.org/investigations/pandora-papers/millions-in-covid-relief-funds-went-to-shadowy-companies-at-a-wyoming-storefront-that-hundreds-of-thousands-of-firms-used-as-an-address/
Millions in Covid relief funds went to shadowy companies registered at a Wyoming storefront that hundreds of thousands of firms used as an address - ICIJ
pricing 85 8.1× 2876 💰 Pricing
https://www.icij.org/news/2025/04/as-ifc-delayed-a-damning-report-on-a-liberian-rubber-plantation-the-owner-sold-the-business/
As IFC delayed a damning report on a Liberian rubber plantation, the owner sold the business  - ICIJ
pricing 85 7.9× 2604 💰 Pricing
https://www.icij.org/news/2025/02/foreign-aid-freeze-decimates-investigative-news-outlets-internationally/
Foreign aid freeze decimates investigative news outlets internationally - ICIJ
pricing 85 10.0× 2046 💰 Pricing
https://www.icij.org/news/2025/02/one-of-nyc-mayor-eric-adams-alleged-straw-donors-linked-to-energy-mogul-with-high-level-russia-ties/
One of NYC Mayor Eric Adams' alleged 'straw donors' linked to energy mogul with high-level Russia ties - ICIJ
pricing 85 9.2× 2228 💰 Pricing
https://www.icij.org/investigations/caspian-cabals/uncovering-a-kazakh-oligarchs-spanish-idyll/
Uncovering a Kazakh oligarch’s Spanish idyll - ICIJ
pricing 85 7.5× 3199 💰 Pricing
https://www.icij.org/news/2024/10/a-hall-of-mirrors-director-jen-gatiens-new-documentary-examines-how-a-former-u-s-soldier-became-embroiled-in-a-failed-foreign-coup/
‘A hall of mirrors’: Director Jen Gatien’s new documentary examines how a former U.S. soldier became embroiled in a failed foreign coup - ICIJ
pricing 85 7.3× 2834 💰 Pricing
https://www.icij.org/investigations/caspian-cabals/exxon-chevron-oil-lobbying-kazakhstan-pipelines/
Inside Big Oil’s war against transparency - ICIJ
pricing 85 5.7× 4616 💰 Pricing
https://www.icij.org/investigations/cyprus-confidential/about-cyprus-confidential-investigation/
About the Cyprus Confidential investigation - ICIJ
pricing 85 8.0× 2985 💰 Pricing
https://www.icij.org/investigations/caspian-cabals/karachaganak-oil-field-kazakhstan-berezovka-chronic-illness/
The lost village: Western oil companies enriched Kazakhstan's power brokers — and left a community in ruins - ICIJ
pricing 85 5.4× 6456 💰 Pricing
https://www.icij.org/investigations/luxembourg-leaks/ten-years-on-lux-leaks-remains-a-byword-for-corporate-tax-chicanery/
Ten years on, ‘Lux Leaks’ remains a byword for corporate tax chicanery - ICIJ
pricing 85 9.6× 2344 💰 Pricing
https://www.icij.org/investigations/fincen-files/mining-sars-data/
From a jumble of secret reports, damning data on big banks and dirty money - ICIJ
pricing 85 9.8× 2336 💰 Pricing
https://www.icij.org/investigations/caspian-cabals/behind-closed-doors-kazakhstan-challenges-decades-old-deal-with-160-billion-claim-against-big-oil/
Behind closed doors, Kazakhstan challenges decades-old deal with $160 billion claim against Big Oil - ICIJ
pricing 85 9.4× 2380 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/investigations/ 61 73 0% 29.1× High JS Bloat
/news/ 28 75 0% 15.2× High JS Bloat
/about/ 14 69 0% 26.0× High JS Bloat
/inside-icij/ 11 70 0% 23.7× High JS Bloat
/article/ 4 62 0% 34.7× High JS Bloat
/integrations/ 1 0 0% 0.0× Low AI Readiness
/faq/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 72 0% 15.7× High JS Bloat
/products/ 1 0 0% 0.0× Low AI Readiness
🔄 Re-Crawl & Update 📡 Track this Domain

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🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/icij.org

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📊 Semantic Share of Voice

How often would an AI cite icij.org when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to icij.org. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Icij",
  "url": "https://icij.org",
  "logo": "https://media.icij.org/uploads/2022/07/cropped-favicon-32x32-1-32x32.png",
  "sameAs": []
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Icij?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Icij does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Icij work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Icij."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for icij.org:

Current Score
72
Projected Score
84
Improvement
+12 pts
Add Organization schema +6 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

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All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
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