jrf.org.uk 71 B
🛡️ SEO 46 🤖 GEO 80 ⚡ Perf 74 🏗️ Arch 83

jrf.org.uk — Global SEODiff Score 71/100

jrf.org.uk
📊

jrf.org.uk shows strong AI visibility with an ACRI of 74/100, outperforming 78% of indexed domains. In the infrastructure sector, jrf.org.uk outperforms the average (57), suggesting strong competitive positioning in AI search. Server-side rendering keeps the ghost ratio near zero, giving AI systems direct access to all visible content. With a 4.2× bloat ratio, the page delivers its content without excessive boilerplate, giving AI systems a clean extraction path. The complete absence of JSON-LD schema is a missed opportunity: even basic Organization markup would improve how AI crawlers understand this domain. Robots.txt grants unrestricted access to the key AI user-agents, which is the strongest starting position for AI visibility.

71
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Traditional SEO (46) is your bottleneck.
🎯 Top Fix: Add Organization + WebSite JSON-LD → +5–8 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 17, 2026 · 📋 API
📈 ACRI Trend 4 snapshots
Feb 23 Mar 1
🔔 Recent AI Indexing Activity
📈 Mar 11 ACRI +1 (55→56)
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)46 × 0.25 = 11.5
🤖 AI Readiness / GEO (40% weight)80 × 0.40 = 32.0
⚡ Performance (20% weight)74 × 0.20 = 14.8
🏗️ Architecture & Trust (15% weight)83 × 0.15 = 12.4
Weighted sum = 11.5 + 32.0 + 14.8 + 12.4
Global SEODiff Score = 71 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
100
Rendering
avg 93
60
Structure
avg 35
0
Schema
avg 9
70
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 9%
Rank #89268
+14 pts
Gap
AI (ACRI)
Top 22%
Score 74/100

jrf.org.uk shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →

Why jrf.org.uk ranks here

Tech stackDrupal
RenderingSSR
Schema coverage0 blocks
Token bloat4.2×

Fastest improvements

  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

46/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

33 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

153 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 3
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.jrf.org.uk/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Home
  • ✓ og:description — At the Joseph Rowntree Foundation, we work to speed up and support the transition to a future free from poverty, in which people and planet can flourish.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

80/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
jrf.org.uk
56
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 0%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 60/100 — Good
Structured Elements 54 elements (54 lists, 0 rows, 0 headers)
Total Words495
Raw Density10.9%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

63
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability63/100 — AI models can partially extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

23%
🗑️ 77%
Useful Content (17.0 KB)Bloat (55.0 KB)
Token Bloat Ratio4.2× — Lean

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage7 / 7 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

20 Entropy
Poor Token Bloat: High
Noise Ratio: 76.4% · SNR: 0.31 · Signal: 4347 / Noise: 14088 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of jrf.org.uk and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
This analysis examines poverty rates among individuals receiving social security benefits, highlighting the disproportionately high poverty levels compared to the
Target Audience
Social policy researchers, policymakers, charities focused on poverty reduction, and journalists covering welfare and poverty issues.
Pricing Model
⚠ SEMANTIC VOID
🏆 Competitive Moat
Data-driven insights into poverty trends and the impact of policy changes, providing a nuanced understanding of social security’s role in mitigating poverty.
📊 Content Depth
6/10
⚡ Key Pain Points
• Data is presented in a tabular format with limited actionable insights.
• The text focuses heavily on descriptive statistics rather than offering solutions or recommendations.
• Lack of a clear product or service offering.
Analyzed by SEODiff AI · 2026-03-05

🔧 Tech Stack

FrameworkDrupal
AI-Readiness Score70/100
Server
CDN
HTTP Status200
Load Time754 ms
Raw HTML Size72.0 KB
Visible Text Size17.0 KB

Performance & Speed

74/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

754 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

464
DOM nodes
72 KB
HTML payload
Lean page — fast for bots and users

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=600, public
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

83/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.jrf.org.uk/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

53
internal links
5
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 56/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for jrf.org.uk
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/jrf.org.uk" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=jrf.org.uk" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 52 pages · Deep-10

Homepage ACRI
56
Single-page score
-5
Consistent readability
Δ delta
Site-Wide ACRI
52
Avg across 52 pages · Range 0–75
Topical Cohesion
6%
Topical Drift
TF-IDF cosine similarity
Total Words
24923
Avg Bloat
22.6×
Page Type ACRI Token Bloat Words Status
https://www.jrf.org.uk/uk-poverty-statistics/social-security
Social security | Joseph Rowntree Foundation
pricing 75 14.1× 961 💰 Pricing
https://www.jrf.org.uk/events/minimum-income-standard-in-the-uk-2024-webinar
Minimum Income Standard in the UK 2024 webinar | Joseph Rowntree Foundation
other 75 12.9× 1268
https://www.jrf.org.uk/events/jrf-at-party-conferences-2024
JRF at party conferences 2024 | Joseph Rowntree Foundation
other 75 13.9× 990
https://www.jrf.org.uk/events/poverty-in-wales-2025-launch-webinar
Poverty in Wales 2025 launch webinar | Joseph Rowntree Foundation
other 75 14.9× 1013
https://www.jrf.org.uk/uk-poverty-statistics/family-composition-age-and-sex
Family composition, age and sex | Joseph Rowntree Foundation
pricing 72 15.9× 865 💰 Pricing
https://www.jrf.org.uk/events/the-power-of-ai-narratives-webinar
The power of AI narratives webinar | Joseph Rowntree Foundation
other 72 18.8× 835
https://www.jrf.org.uk/events/uk-poverty-2025-launch-webinar
UK Poverty 2025 launch webinar | Joseph Rowntree Foundation
other 72 17.4× 903
https://www.jrf.org.uk/events/unlocking-the-potential-of-banking-data-for-good
Unlocking the potential of banking data for good | Joseph Rowntree Foundation
other 72 17.4× 827
https://www.jrf.org.uk/events/shaping-policy-with-income-volatility-data
Shaping policy with Income Volatility Data | Joseph Rowntree Foundation
docs 72 18.9× 773
https://www.jrf.org.uk/uk-poverty-statistics/work
Work | Joseph Rowntree Foundation
other 72 18.6× 718
https://www.jrf.org.uk/events/reimagining-wealth-to-support-a-more-equitable-and-just-future
Reimagining Wealth to Support a More Equitable and Just Future | Joseph Rowntree Foundation
support 72 17.5× 932
https://www.jrf.org.uk/events/poverty-in-scotland-2024-launch-event
Poverty in Scotland 2024 launch event | Joseph Rowntree Foundation
other 72 17.6× 819
https://www.jrf.org.uk/events/uk-poverty-2024-launch-webinar
UK Poverty 2024 launch webinar | Joseph Rowntree Foundation
other 72 15.3× 1157
https://www.jrf.org.uk/careers
Careers | Joseph Rowntree Foundation
careers 67 22.8× 631
https://www.jrf.org.uk/uk-poverty-statistics/savings-and-debt
Savings and debt | Joseph Rowntree Foundation
other 67 20.1× 685
https://www.jrf.org.uk/events/grassroots-and-non-profit-perspectives-on-generative-ai-webinar
Grassroots and non-profit perspectives on generative AI webinar | Joseph Rowntree Foundation
other 67 20.4× 776
https://www.jrf.org.uk/uk-poverty-statistics/ethnicity
Ethnicity | Joseph Rowntree Foundation
other 67 23.5× 556
https://www.jrf.org.uk/uk-poverty-statistics/overall-poverty-rates-for-children-working-age-adults-and-pensioners
Overall poverty rates for children, working-age adults and pensioners | Joseph Rowntree Foundation
other 67 22.2× 581
https://www.jrf.org.uk/uk-poverty-statistics/disability
Disability | Joseph Rowntree Foundation
other 67 25.1× 511
https://www.jrf.org.uk/uk-poverty-statistics/geography
Geography | Joseph Rowntree Foundation
other 67 24.3× 530
Showing 20 of 52 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/events/ 25 64 0% 29.8× High JS Bloat
/uk-poverty-statistics/ 16 64 0% 25.3× High JS Bloat
/careers/ 1 67 0% 22.8× High JS Bloat
/blog/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
/products/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/about/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/faq/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 52 pages
linkedin.com ×42
youtube.com ×42
bsky.app ×42
x.com ×42
medium.com ×42
disabilityconfident.campaign.gov.uk ×1
goodbusinesscharter.com ×1
weandai.org ×1
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/jrf.org.uk

Get your free API key — 100 requests/month included.

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📊 Semantic Share of Voice

How often would an AI cite jrf.org.uk when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to jrf.org.uk. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Org",
  "url": "https://jrf.org.uk",
  "logo": "https://jrf.org.uk/themes/custom/numiko/favicon/apple-touch-icon.png?v=1.1",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Org",
  "url": "https://jrf.org.uk",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://jrf.org.uk/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Org?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Org does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Org work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Org."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for jrf.org.uk:

Current Score
74
Projected Score
90
Improvement
+16 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
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