lazada.co.id 53 D
🛡️ SEO 50 🤖 GEO 60 ⚡ Perf 34 🏗️ Arch 65

lazada.co.id — Global SEODiff Score 53/100

lazada.co.id
📊

lazada.co.id shows strong AI visibility with an ACRI of 65/100, outperforming 55% of indexed domains. Within the developer vertical, this places lazada.co.id above the industry average of 57 —, suggesting strong competitive positioning in AI search. The rendering approach is hybrid, with a moderate ghost ratio of 15% — most content is accessible without JS, though some elements are client-rendered. Token bloat registers at 7.7× — acceptable, but reducing inline scripts and redundant markup could yield measurable gains. Zero schema blocks puts this site at a disadvantage in knowledge graph and AI-answer pipelines that rely on explicit structured data. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.

53
D — Global SEODiff Score
Comprehensive search visibility assessment
Below average — Performance (34) has the most room for improvement.
🎯 Top Fix: Add Organization + WebSite JSON-LD → +5–8 pts
⚠️ Crawl Blocked: Fetch failed (network timeout / connection error)
🔬 Automated SEODiff Assessment · Snapshot: Mar 20, 2026 · 📋 API
📈 ACRI Trend 30 snapshots
Feb 23 Mar 20
🔔 Recent AI Indexing Activity
📈 Mar 20 ACRI +1 (43→44)
📉 Mar 20 ACRI -1 (44→43)
🔄 Mar 19 Content change detected
🔄 Mar 19 Content change detected
📈 Mar 18 ACRI +1 (43→44)
Does your site score higher than lazada.co.id?
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)50 × 0.25 = 12.5
🤖 AI Readiness / GEO (40% weight)60 × 0.40 = 24.0
⚡ Performance (20% weight)34 × 0.20 = 6.8
🏗️ Architecture & Trust (15% weight)65 × 0.15 = 9.8
Weighted sum = 12.5 + 24.0 + 6.8 + 9.8
Global SEODiff Score = 53 (D)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
94
Rendering
avg 93
28
Structure
avg 35
0
Schema
avg 9
55
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.3%
Rank #3139
+45 pts
Gap
AI (ACRI)
Top 45%
Score 65/100

lazada.co.id punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why lazada.co.id ranks here

Tech stackExpress
Industrydeveloper
RenderingHybrid
Schema coverage0 blocks
Token bloat7.7×

Fastest improvements

  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…

⚠️ Crawl Failed: Anti-Bot Protection Detected

Fetch failed (network timeout / connection error)

The scores below may not reflect actual site quality. The crawler received a challenge page instead of real content.

🛡️

Traditional SEO

50/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

58 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

136 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✗ Has <h2> headings — found 0
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.lazada.co.id/
  • ✓ No noindex directive
  • ✗ Meta viewport set
  • ✗ HTML lang attribute
  • ✗ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✗ og:title
  • ✗ og:description
  • ✗ og:image
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

60/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the developer sector, hikkoshizamurai.jp (ACRI: 88) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
lazada.co.id
24
Your ACRI Score
88
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. hikkoshizamurai.jp has schema coverage of 5 blocks and uses Custom / Proprietary. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 15%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 28/100 — Low
Structured Elements 30 elements (30 lists, 0 rows, 0 headers)
Total Words1239
Raw Density2.4%
💡Low structure score (28/100). Your content appears as a wall of text with few structured HTML elements. You have 30 list items, 0 table rows, 0 table headers. Convert features into <ul> lists and data into <table> elements to help AI models extract structured information.

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

45
AI Extractability
Medium
Crawl Cost
None
Blocklist Risk
Extractability45/100 — AI models can partially extract answers from this page
Crawl CostMedium (65/100) — moderate for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

12%
🗑️ 88%
Useful Content (56.2 KB)Bloat (376.1 KB)
Token Bloat Ratio7.7× — Normal

Multimodal Readiness

Visual Context60% Optimized for Vision
Image Alt Coverage49 / 81 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 87.0% · SNR: 0.15 · Signal: 14393 / Noise: 96286 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of lazada.co.id and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Lazada is an online marketplace offering a vast selection of products across various categories, including electronics, fashion, home goods, and
Target Audience
Shoppers, sellers, and businesses seeking to purchase or sell goods online. Specifically targeting consumers across Southeast Asia.
Pricing Model
Commission-based model for sellers, with potential fees for premium services and advertising. No direct pricing from Lazada for consumers.
🔗 Integration Partners
Verified by Lazada
🏆 Competitive Moat
Large product selection, established brand recognition in Southeast Asia, and a comprehensive seller ecosystem.
📊 Content Depth
4/10
🔄 Programmatic SEO Signals
Category pagesProduct pagesSearch functionality
⚡ Key Pain Points
• Limited information on pricing structure for sellers
• Lack of detailed information on seller onboarding process
Analyzed by SEODiff AI · 2026-02-28

🔧 Tech Stack

FrameworkExpress
AI-Readiness Score55/100
ServerTengine
CDN
HTTP Status200
Load Time2143 ms
Raw HTML Size432.3 KB
Visible Text Size56.2 KB

Performance & Speed

34/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

2143 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1467
DOM nodes
432 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=60, s-maxage=60
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

65/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✗ Sitemap declared in robots.txt
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

240
internal links
21
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✗ HTML lang attribute
  • ✗ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site is currently blocking AI crawlers. Unblock them and rescan to earn your AI-Verified badge.

AI-Verified badge for lazada.co.id
Unverified — crawl access is blocked
<a href="https://seodiff.io/radar/domains/lazada.co.id" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=lazada.co.id" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 22 pages · Deep-10

Homepage ACRI
24
Single-page score
+8
Consistent readability
Δ delta
Site-Wide ACRI
33
Avg across 22 pages · Range 17–53
Topical Cohesion
8%
Topical Drift
TF-IDF cosine similarity
Total Words
5690
Avg Bloat
244.4×
Page Type ACRI Token Bloat Words Status
https://lazada.co.id/products
Lazada Indonesia | Toko Online, Diskon Terbaik Setiap Hari
pricing 53 73.2× 1243 💰 Pricing
https://lazada.co.id/security
Lazada Indonesia | Toko Online, Diskon Terbaik Setiap Hari
pricing 53 72.5× 1249 💰 Pricing
https://lazada.co.id/about
About Lazada
about 43 114.0× 497
https://lazada.co.id/api
Jual Produk API Online Terbaru di Lazada.co.id
docs 33 74.9× 162
https://lazada.co.id/resources
Beli Seluruh Produk Resources Pilihan Merek - Lazada Indonesia
blog 33 74.1× 164
https://lazada.co.id/trust
Beli Seluruh Produk Trust Pilihan Merek - Lazada Indonesia
trust 33 74.1× 164
https://lazada.co.id/privacy legal 32 161.1× 155
https://lazada.co.id/pricing
Page Not Found
pricing 30 102.7× 158
https://lazada.co.id/guides
Page Not Found
blog 30 102.7× 158
https://lazada.co.id/help
Page Not Found
support 30 102.7× 158
https://lazada.co.id/solutions
Page Not Found
product 30 102.7× 158
https://lazada.co.id/features
Page Not Found
product 30 102.7× 158
https://lazada.co.id/docs
Page Not Found
docs 30 102.7× 158
https://lazada.co.id/case-studies
Page Not Found
social-proof 30 102.7× 158
https://lazada.co.id/get-started
Page Not Found
conversion 30 102.7× 158
https://lazada.co.id/demo
Page Not Found
conversion 30 102.7× 158
https://lazada.co.id/integrations
Page Not Found
integrations 30 102.7× 158
https://lazada.co.id/support
Page Not Found
support 30 102.7× 158
https://lazada.co.id/careers
Page Not Found
careers 30 102.7× 158
https://lazada.co.id/terms
Page Not Found
legal 30 102.7× 158
Showing 20 of 22 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/trust/ 1 33 1% 74.1× Bot Blocked
/docs/ 1 30 1% 102.7× Bot Blocked
/help/ 1 30 1% 102.7× Bot Blocked
/careers/ 1 30 1% 102.7× Bot Blocked
/guides/ 1 30 1% 102.7× Bot Blocked
/support/ 1 30 1% 102.7× Bot Blocked
/features/ 1 30 1% 102.7× Bot Blocked
/integrations/ 1 30 1% 102.7× Bot Blocked
/solutions/ 1 30 1% 102.7× Bot Blocked
/products/ 1 53 1% 73.2× Bot Blocked
/api/ 1 33 1% 74.8× Bot Blocked
/resources/ 1 33 1% 74.1× Bot Blocked
/privacy/ 1 32 1% 161.1× Bot Blocked
/terms/ 1 30 1% 102.7× Bot Blocked
/get-started/ 1 30 1% 102.7× Bot Blocked
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/lazada.co.id

Get your free API key — 100 requests/month included.

🔗 Similar developer Sites

Domains with a similar tech stack, industry, and AI readiness profile to lazada.co.id. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
lazada.co.id (this site) 24 65 Express 7.7× 0
reachymini.net 49 15 Express 1.9× 1 Compare →
onlyleaks.me 49 69 Express 24.3× 0 Compare →
blog.chocolatey.org 49 15 Custom / Proprietary 9.1× 0 Compare →
dm-autoteile.de 49 66 Magento 7.3× 1 Compare →
cipsoft.com 49 75 Joomla 7.2× 1 Compare →
Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite lazada.co.id when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🎭

Bait & Switch Delta

D 15 PAGES

Compares your homepage rendering quality with inner pages. A high drift score means AI crawlers see a polished homepage but degraded inner content — the "bait & switch" that erodes trust.

30
Homepage ACRI
32
Inner Avg ACRI
-2
ACRI Delta
80%
Homepage Ghost
71%
Inner Avg Ghost
46
Drift Score [?]
Worst Inner Pages
17 100% pricing https://lazada.co.id/faq
30 80% support https://lazada.co.id/help
30 80% product https://lazada.co.id/features
🛡️

E-E-A-T Trust Signals

C 50/100

Trust indicators extracted from surface pages. These signals help AI systems verify your site's Experience, Expertise, Authoritativeness, and Trustworthiness.

Physical Address
Phone Number
Email Contact
About Page
Contact Page
Privacy Policy
Terms of Service
Named Leadership
🔗

Citation Profile

23 DOMAINS

Outbound citation patterns across surface-crawled pages. Sites that cite diverse, authoritative sources signal higher E-E-A-T to AI systems.

256
Total Links
23
Unique Domains
17.1
Avg/Page
9%
Diversity
pinterest.com lazada.sg instagram.com linkedin.com youtube.com pages.lazada.co.id appgallery.huawei.com lazada.com.my lazada.com.ph tiktok.com
🏘️ Outbound Neighborhood Trust Avg Trust: 59.8

AI trust scores for the domains lazada.co.id links to. Citing high-trust sources lifts your own credibility signal.

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to lazada.co.id. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Co",
  "url": "https://lazada.co.id",
  "logo": "https://lazada.co.id/favicon.ico",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Co",
  "url": "https://lazada.co.id",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://lazada.co.id/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Co?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Co does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Co work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Co."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for lazada.co.id:

Current Score
65
Projected Score
81
Improvement
+16 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
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