mcdonalds.co.jp 61 C
🛡️ SEO 29 🤖 GEO 74 ⚡ Perf 53 🏗️ Arch 93

mcdonalds.co.jp — Global SEODiff Score 61/100

mcdonalds.co.jp
📊

At 79/100, the ACRI for mcdonalds.co.jp indicates strong fundamentals in AI extractability, surpassing the majority of indexed sites. Within the ecommerce vertical, this places mcdonalds.co.jp above the industry average of 57 —, suggesting strong competitive positioning in AI search. The rendering approach is hybrid, with a moderate ghost ratio of 15% — most content is accessible without JS, though some elements are client-rendered. A 10.7× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. Only 1 schema block is present — adding Organization, WebSite, and Breadcrumb schemas would significantly improve structured data coverage. The site maintains an open-door policy for AI crawlers — GPTBot, ClaudeBot, and other major agents are all allowed.

61
C — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Traditional SEO (29) is your bottleneck.
🎯 Top Fix: Monitor weekly to catch regressions early
🔬 Automated SEODiff Assessment · Snapshot: Mar 21, 2026 · 📋 API
📈 ACRI Trend 29 snapshots
Feb 22 Mar 21
🔔 Recent AI Indexing Activity
🔄 Mar 21 Content change detected
🔄 Mar 19 Content change detected
🔄 Mar 11 Content change detected
🔄 Mar 5 Content change detected
Does your site score higher than mcdonalds.co.jp?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)29 × 0.25 = 7.2
🤖 AI Readiness / GEO (40% weight)74 × 0.40 = 29.6
⚡ Performance (20% weight)53 × 0.20 = 10.6
🏗️ Architecture & Trust (15% weight)93 × 0.15 = 13.9
Weighted sum = 7.2 + 29.6 + 10.6 + 13.9
Global SEODiff Score = 61 (C)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
94
Rendering
avg 93
100
Structure
avg 35
2
Schema
avg 9
50
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.8%
Rank #7743
+9 pts
Gap
AI (ACRI)
Top 9%
Score 79/100

mcdonalds.co.jp shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →

Why mcdonalds.co.jp ranks here

Tech stackCustom / Proprietary
Industryecommerce
RenderingHybrid
Schema coverage1 blocks
Token bloat10.7×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

29/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

60 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

300 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 0
  • ✓ Has <h2> headings — found 12
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.mcdonalds.co.jp/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → ja
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — マクドナルド公式サイト | マクドナルド公式
  • ✓ og:description — 日本マクドナルド公式ウェブサイトはお得な情報が満載!期間限定商品など「旬」な情報の他に、原料から製品に至るまでの品質管理や衛生管理、また食育や社会貢献活動に対する取り組みなどお役立ち情報いっぱいです!
  • ✓ og:image — preview
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

74/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the ecommerce sector, 24sevenmegastore.com (ACRI: 89) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
mcdonalds.co.jp
62
Your ACRI Score
89
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. 24sevenmegastore.com has schema coverage of 4 blocks and uses Django. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 15%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 100/100 — Excellent
Structured Elements 101 elements (101 lists, 0 rows, 0 headers)
Total Words326
Raw Density31.0%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

1/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
✅ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

63
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability63/100 — AI models can partially extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

9%
🗑️ 91%
Useful Content (13.0 KB)Bloat (126.5 KB)
Token Bloat Ratio10.7× — Normal

Multimodal Readiness

Visual Context98% Optimized for Vision
Image Alt Coverage62 / 63 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 90.7% · SNR: 0.10 · Signal: 3328 / Noise: 32393 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of mcdonalds.co.jp and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
McDonald's Hamburger University is a training program for employees, aiming to develop skills and foster a positive work environment, ultimately
Target Audience
Restaurant managers, employees, corporate trainers, and individuals seeking career development within the food service industry.
Pricing Model
Not explicitly stated – likely internal training program with associated costs for participants.
🏆 Competitive Moat
Unique training program focused on developing employee skills and fostering a positive work culture, differentiating McDonald's from competitors.
📊 Content Depth
6/10
⚡ Key Pain Points
• Lack of explicit pricing information
• Limited SEO signals due to text focus on brand and program description
Analyzed by SEODiff AI · 2026-02-28

🔧 Tech Stack

AI-Readiness Score50/100
ServerAmazonS3
CDN
HTTP Status200
Load Time1153 ms
Raw HTML Size139.5 KB
Visible Text Size13.0 KB

Performance & Speed

53/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

1153 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1161
DOM nodes
140 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=300
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

93/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.mcdonalds.co.jp/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

165
internal links
11
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → ja
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 62/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for mcdonalds.co.jp
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/mcdonalds.co.jp" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=mcdonalds.co.jp" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 1010 pages · Deep-10

Homepage ACRI
62
Single-page score
-14
Moderate hidden bloat
Δ delta
Site-Wide ACRI
48
Avg across 1010 pages · Range 0–75
🔍
Hidden Bloat Detected

Homepage scores 62, but internal pages average only 48 — a -14-point gap. Blogs, docs, and legacy content are dragging down AI readability site-wide.

Total Words
102082
Avg Bloat
66.5×
Page Type ACRI Token Bloat Words Status
https://www.mcdonalds.co.jp/company/news/200626b/
過去のお知らせ | マクドナルド公式
pricing 75 12.3× 6639 💰 Pricing
https://www.mcdonalds.co.jp/company/news/2023/
ニュースリリース | マクドナルド公式
pricing 62 30.7× 875 💰 Pricing
https://www.mcdonalds.co.jp/company/news/2026/
ニュースリリース | マクドナルド公式
pricing 52 40.3× 266 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210624a/
マクドナルド6号線金町店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210829al/
マクドナルド八幡則松店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210321b/
マクドナルド尾久橋通り江北店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.9× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/201102a/
マクドナルドパサール幕張上り店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.9× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/200829b/
マクドナルド四条烏丸店 営業再開のお知らせ | マクドナルド公式
pricing 50 64.6× 99 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210605a/
マクドナルド環状通伏古店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210529a/
マクドナルド富山空港通り店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210121e/
マクドナルド銀座インズ店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210821d/
マクドナルド一宮インター店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.9× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/201213b/
マクドナルドイオンモール幕張新都心店 営業再開のお知らせ | マクドナルド公式
pricing 50 67.0× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210812u/
マクドナルド天神西通り店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210830g/
マクドナルド浜松三方原店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210830o/
マクドナルド171蓑面店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210603c/
マクドナルド大森駅北口店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/201128a/
マクドナルドささしまマーケットスクエア店 営業再開のお知らせ | マクドナルド公式
pricing 50 67.1× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210115c/
マクドナルド鹿浜四丁目店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
https://www.mcdonalds.co.jp/company/news/210115h/
マクドナルドJR名古屋駅店 営業再開のお知らせ | マクドナルド公式
pricing 50 66.8× 95 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/company/ 500 50 0% 66.6× High JS Bloat
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/mcdonalds.co.jp

Get your free API key — 100 requests/month included.

🔗 Similar ecommerce Sites

Domains with a similar tech stack, industry, and AI readiness profile to mcdonalds.co.jp. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
mcdonalds.co.jp (this site) 62 79 Custom / Proprietary 10.7× 1
tradeindata.com 83 91 Custom / Proprietary 2.0× 1 Compare →
ms-online.co.jp 83 86 Custom / Proprietary 1.9× 1 Compare →
mil-freaks.com 84 85 Custom / Proprietary 2.0× 1 Compare →
negoziodelvino.it 84 86 Custom / Proprietary 1.9× 2 Compare →
epic7db.com 84 86 Custom / Proprietary 1.8× 2 Compare →
Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite mcdonalds.co.jp when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🎭

Bait & Switch Delta

A 15 PAGES

Compares your homepage rendering quality with inner pages. A high drift score means AI crawlers see a polished homepage but degraded inner content — the "bait & switch" that erodes trust.

41
Homepage ACRI
42
Inner Avg ACRI
-1
ACRI Delta
60%
Homepage Ghost
16%
Inner Avg Ghost
0
Drift Score [?]
Worst Inner Pages
44 40% pricing https://www.mcdonalds.co.jp/scale_for_good/our_people/university/about/
47 20% pricing https://www.mcdonalds.co.jp/company/news/210821ap/
39 20% pricing https://www.mcdonalds.co.jp/company/info/2026/
🛡️

E-E-A-T Trust Signals

D 25/100

Trust indicators extracted from surface pages. These signals help AI systems verify your site's Experience, Expertise, Authoritativeness, and Trustworthiness.

Physical Address
Phone Number
Email Contact
About Page
Contact Page
Privacy Policy
Terms of Service
Named Leadership
🔗

Citation Profile

8 DOMAINS

Outbound citation patterns across surface-crawled pages. Sites that cite diverse, authoritative sources signal higher E-E-A-T to AI systems.

78
Total Links
8
Unique Domains
5.2
Avg/Page
10%
Diversity
google.com mcdonalds.go.link fc-career.mcdonalds-online.com facebook.com x.com youtube.com mcd-holdings.co.jp unic.or.jp
🏘️ Outbound Neighborhood Trust Avg Trust: 67.0

AI trust scores for the domains mcdonalds.co.jp links to. Citing high-trust sources lifts your own credibility signal.

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to mcdonalds.co.jp. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Co",
  "url": "https://mcdonalds.co.jp",
  "logo": "https://mcdonalds.co.jp/logo.png",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Co",
  "url": "https://mcdonalds.co.jp",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://mcdonalds.co.jp/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 9% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Co?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Co does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Co work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Co."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for mcdonalds.co.jp:

Current Score
79
Projected Score
97
Improvement
+18 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
Free Deep Audit → GSC Error Guide →