With a solid 73/100 ACRI, oft.gov.uk is well-positioned for AI search — better than 75% of sites in the Radar. Within the ecommerce vertical, this places oft.gov.uk above the industry average of 57 —, suggesting strong competitive positioning in AI search. Its server-rendered architecture ensures AI crawlers receive complete HTML on first request, a key advantage for extractability. The 5.2× token bloat ratio falls within the normal range, though there is room to trim navigation, footer, and script overhead. Structured data coverage is solid at 2 blocks, covering core entities — expanding to include FAQ or Breadcrumb schemas could strengthen the profile further. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.
🧮 Score Transparency — How is this calculated?
📊 ACRI Sub-Scores (AI Readiness Detail)
oft.gov.uk is more visible to Google than to AI models. There's room to improve AI discoverability to match your search reputation. ACRI measures technical crawler readiness. Read the methodology →
Why oft.gov.uk ranks here
Fastest improvements
- Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
- Create an
llms.txtfile so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt → - Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
Traditional SEO
46/100 25 % of Global Score 🟢 High Confidence📝 Title Tag
Optimal range: 30–60 characters for SERP display.
📋 Meta Description
Optimal range: 120–160 characters for snippet control.
🔤 Heading Hierarchy
- ✓ Exactly 1 <h1> tag — found 1
- ✓ Has <h2> headings — found 11
- ✗ <h2> not before <h1>
🔍 Indexability
- ✓ Canonical tag present →
https://www.gov.uk/government/organisations/office-of-fair-trading - ✓ No noindex directive
- ✓ Meta viewport set
- ✓ HTML lang attribute →
en - ➖ Hreflang tags — N/A (single language site)
- ✓ Googlebot allowed by robots.txt
🌐 Social / OpenGraph
- ✓ og:title — Office of Fair Trading
- ✓ og:description — The Office of Fair Trading ( OFT ) was responsible for protecting consumer interests throughout the UK. Its responsibilities have been passed to a number of different organisations. View the closed OFT site in the UK Government Web Archive . Use services and information now provided by other organisations Consumer rights You can: find out who to contact about consumer protection and complain about a product or service complain to the Advertising Standards Authority if you think advertising rules have been broken complain to Monitor about a healthcare provider in England contact the Financial Conduct Authority (FCA) with enquiries about the regulation of consumer credit Anti-competitive behaviour and issues with market sectors You can: tell the Competition and Markets Authority (CMA) about: anti-competitive practices (eg price fixing and bid rigging) a market not working well unfair terms in a contract any issues related to poor competition find out how to avoid and report anti-competitive behaviour find out how to avoid unfair terms in sales contracts History of OFT OFT was a non-ministerial department. It existed from 1973 to 1 April 2014. OFT ’s responsibilities passed to a number of different organisations when it closed.
- ✓ og:image — preview
- ✓ twitter:card — summary
📐 How the SEO Pillar score is calculated
SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)
Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.
AI Readiness / GEO
83/100 40 % of Global Score 🟢 High ConfidenceThis pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.
Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.
🤖 Bot Access Matrix
📊 Structure & Information Density Docs
🏷️ Schema Health Docs
Schema Coverage Map
📐 AI Efficiency Metrics Docs
Token Bloat Research
Multimodal Readiness
TDM Rights
🔥 Structural Entropy Check Research
🔬 AI-Crawler Simulation
See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
AI Answer Preview
NEWSee how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.
The LLM Interpretation
AI-VERIFIEDSEODiff AI analyzed the extracted content of oft.gov.uk and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.
🔧 Tech Stack
Performance & Speed
49/100 20 % of Global Score 🟢 High Confidence⏱️ Time to First Byte
Google considers <200 ms "good". AI crawlers may have even shorter timeouts.
📦 Page Weight
DOM nodes
HTML payload
🗄️ Cache & CDN
- ✓ Cache-Control header →
max-age=300, public - ✗ CDN cache status
- ✗ CDN detected
🔬 Tracker Tax
tracker scripts
third-party domains
token overhead
📐 How the Performance Pillar score is calculated
Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)
TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.
Architecture & Trust
86/100 15 % of Global Score 🟢 High Confidence🗺️ Sitemap & Robots
- ✗ Sitemap declared in robots.txt
- ✓ Googlebot allowed
- ✓ GPTBot allowed
- ✓ ClaudeBot allowed
🔗 Linking
internal links
external links
🔒 Security & Trust
- ✓ HSTS header (Strict-Transport-Security)
- ✓ Content-Security-Policy header
- ✓ HTTP status 200 OK (got 200)
♿ Accessibility Signals
- ✓ HTML lang attribute → en
- ✓ Meta viewport for mobile
- ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated
Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)
Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.
🏅 AI-Verified Trust Badge
Your site scores 64/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.
<a href="https://seodiff.io/radar/domains/oft.gov.uk" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=oft.gov.uk" alt="AI-Verified by SEODiff" width="280" height="52"></a>
💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.
🔗 Similar ecommerce Sites
Domains with a similar tech stack, industry, and AI readiness profile to oft.gov.uk. Compare side-by-side.
| Domain | ACRI | AI Score | Tech Stack | Token Bloat | Schema | |
|---|---|---|---|---|---|---|
| oft.gov.uk (this site) | 64 | 73 | Custom / Proprietary | 5.2× | 2 | — |
| negoziodelvino.it | 84 | 86 | Custom / Proprietary | 1.9× | 2 | Compare → |
| epic7db.com | 84 | 86 | Custom / Proprietary | 1.8× | 2 | Compare → |
| bestcarton.com | 85 | 87 | Custom / Proprietary | 3.4× | 3 | Compare → |
| tradeindata.com | 83 | 91 | Custom / Proprietary | 2.0× | 1 | Compare → |
| mil-freaks.com | 84 | 85 | Custom / Proprietary | 2.0× | 1 | Compare → |
📊 Semantic Share of Voice
How often would an AI cite oft.gov.uk when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.
Analyzing citation landscape…
Remediation Patches
COPY-PASTEAuto-generated code fixes tailored to oft.gov.uk. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Gov",
"url": "https://oft.gov.uk",
"logo": "https://oft.gov.uk/assets/collections/favicon-24f9fbe064118d58937932e73edafd1d50cb60f7bd84f52308382a309bc2d655.ico",
"sameAs": []
}
</script>
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Gov",
"url": "https://oft.gov.uk",
"potentialAction": {
"@type": "SearchAction",
"target": "https://oft.gov.uk/search?q={search_term_string}",
"query-input": "required name=search_term_string"
}
}
</script>
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What is Gov?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Add your answer here — describe what Gov does in 1-2 sentences."
}
},
{
"@type": "Question",
"name": "How does Gov work?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Explain the key features and how users interact with Gov."
}
}
]
}
</script>
Projected Impact
ROI EST.If you apply the patches above, here's the estimated improvement for oft.gov.uk:
*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.
📋 Data Export
Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).
All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).
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