reed.co.uk 21 F
🛡️ SEO 0 🤖 GEO 9 ⚡ Perf 80 🏗️ Arch 33

reed.co.uk — Global SEODiff Score 21/100

reed.co.uk
📊

The AI-Readiness score for reed.co.uk stands at a concerning 13/100, placing it among the least AI-accessible sites in the index. Within the infrastructure vertical, this places reed.co.uk below the industry average of 57 —, indicating room for competitive improvement. The elevated 75% ghost ratio means AI crawlers that don't execute JavaScript may miss substantial amounts of page content. Heavy markup overhead (50.0× bloat) forces AI systems to wade through excess code before finding useful information. Zero schema blocks puts this site at a disadvantage in knowledge graph and AI-answer pipelines that rely on explicit structured data. Robots.txt grants unrestricted access to the key AI user-agents, which is the strongest starting position for AI visibility.

21
F — Global SEODiff Score
Comprehensive search visibility assessment
Significant improvement opportunities. Start with Traditional SEO (0).
🎯 Top Fix: Enable server-side rendering (ghost ratio 75%) → +8–15 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 15, 2026 · 📋 API
Does your site score higher than reed.co.uk?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)0 × 0.25 = 0.0
🤖 AI Readiness / GEO (40% weight)9 × 0.40 = 3.6
⚡ Performance (20% weight)80 × 0.20 = 16.0
🏗️ Architecture & Trust (15% weight)33 × 0.15 = 5.0
Weighted sum = 0.0 + 3.6 + 16.0 + 5.0
Global SEODiff Score = 21 (F)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
35
Rendering
avg 93
0
Structure
avg 35
0
Schema
avg 9
50
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 2%
Rank #20903
+71 pts
Gap
AI (ACRI)
Top 73%
Score 13/100

reed.co.uk punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why reed.co.uk ranks here

Tech stackCustom / Proprietary
RenderingCSR
Schema coverage0 blocks
Token bloat50×+

Fastest improvements

  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

0/100 25 % of Global Score 🟡 Medium Confidence

📝 Title Tag

16 chars
Too short

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

0 chars
Missing

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 0
  • ✗ Has <h2> headings — found 0
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✗ Canonical tag present
  • ✗ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-US
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✗ og:title
  • ✗ og:description
  • ✗ og:image
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

9/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
reed.co.uk
12
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

👻
Shadow Content Detected: 75% of your page token budget is in non-rendered regions (JavaScript-dependent content that AI crawlers may not process). Combined with 74.6x token bloat, AI models are using most of their context window on noise instead of your real content. This dramatically increases hallucination probability — models fill the gap with made-up facts.
Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 75%
0% — Safe 50% 100% — Risk
Status Partially JS-Dependent
Rendering Type CSR
💡High ghost ratio means AI crawlers may miss content. Consider server-side rendering (SSR) or pre-rendering for critical pages.

📊 Structure & Information Density Docs

Structure Grade 0/100 — Poor
Structured Elements 0 elements (0 lists, 0 rows, 0 headers)
Total Words11
Raw Density0.0%
💡Low structure score (0/100). Very little extractable text detected (11 words). AI crawlers may be blocked from accessing the real page content — check the Ghost Ratio and Bot Access sections.

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

10
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability10/100 — AI models can barely extract answers from this page
Crawl CostLow (25/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

1%
🗑️ 99%
Useful Content (119 B)Bloat (8.6 KB)
Token Bloat Ratio50×+ — Bloated

Multimodal Readiness

Visual ContextNo images detected
Image Alt Coverage0 / 0 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set
💡Your HTML is 8.7 KB, but only 119 B is text. 1% useful / 99% bloat. AI crawlers have limited context windows (e.g. 128k tokens). This level of bloat (50×+) risks context-window truncation by ChatGPT, Claude, and Gemini. Reduce inline scripts, CSS, hydration payloads, and tracking code.

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 98.7% · SNR: 0.01 · Signal: 29 / Noise: 2190 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of reed.co.uk and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
The website offers a wide range of online courses and training programs focused on compliance and professional development, particularly in
Target Audience
Individuals seeking professional qualifications in finance, accounting, health and safety, cybersecurity, and related fields; employers looking to upskill their workforce; and those needing compliance training for regulatory requirements.
Pricing Model
Variable, based on course type and provider. Courses range from approximately £70 to £1,500, with some offering discounts and payment plans.
🛡️ Compliance Standards
Regulatory Reform (Fire Safety) Order 2005
🏆 Competitive Moat
Extensive course catalog, online learning platform, tutor support, and a focus on regulated qualifications, providing a one-stop shop for compliance and professional development needs.
📊 Content Depth
7/10
🔄 Programmatic SEO Signals
Course category pages (e.g., 'Compliance Level 2 Courses')Course comparison pagesSearch result pages for specific courses (e.g., 'Level 2 Award in Health and Safety')Landing pages for individual courses
⚡ Key Pain Points
• Limited course availability in specific locations (e.g., Luton)
• Lack of personalized support for some courses
• Potential for high costs depending on the course
Analyzed by SEODiff AI · 2026-02-28

🔧 Tech Stack

AI-Readiness Score50/100
Servercloudflare
CDNcloudflare
HTTP Status403
Load Time764 ms
Raw HTML Size8.7 KB
Visible Text Size119 B

Performance & Speed

80/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

764 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

14
DOM nodes
9 KB
HTML payload
Lean page — fast for bots and users

🗄️ Cache & CDN

  • ✓ Cache-Control header → private, max-age=0, no-store, no-cache, must-revalidate, post-check=0, pre-check=0
  • ✗ CDN cache status
  • ✓ CDN detected → cloudflare

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

33/100 15 % of Global Score 🔴 Low Confidence

🗺️ Sitemap & Robots

  • ✗ Sitemap declared in robots.txt
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

0
internal links
0
external links
Very few internal links — crawlers may miss important pages

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✗ HTTP status 200 OK (got 403)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-US
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 12/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for reed.co.uk
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/reed.co.uk" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=reed.co.uk" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 111 pages · Deep-10

Homepage ACRI
12
Single-page score
+42
Subpages outperform homepage
Δ delta
Site-Wide ACRI
55
Avg across 111 pages · Range 0–69
Topical Cohesion
2%
Topical Drift
TF-IDF cosine similarity
Total Words
80409
Avg Bloat
84.8×
RAG Fractures [?]
10
⚠️
10 RAG-Chunking Fractures Detected

Poorly formatted tables or pricing grids on 10 pages will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://www.reed.co.uk/courses/compliance
Compliance Courses & Training | Reed.co.uk
pricing 69 35.2× 3415 💰 Pricing
https://www.reed.co.uk/courses/compliance/level-2
Compliance Level 2 Courses & Training | Reed.co.uk
pricing 69 45.2× 2003 💰 Pricing
https://www.reed.co.uk/courses/compliance/level-7
Compliance Level 7 Courses & Training | Reed.co.uk
pricing 69 38.8× 2767 ⚠️ RAG Fracture
https://www.reed.co.uk/courses/compliance/level-3
Compliance Level 3 Courses & Training | Reed.co.uk
pricing 69 40.9× 2630 💰 Pricing
https://www.reed.co.uk/courses/compliance/onsite
In-company Compliance Courses & Training | Reed.co.uk
pricing 69 42.0× 2455 ⚠️ RAG Fracture
https://www.reed.co.uk/courses/compliance/online/beginner
Online Beginner Compliance Courses & Training | Reed.co.uk
pricing 69 36.0× 3337 💰 Pricing
https://www.reed.co.uk/courses/compliance/online/advanced
Online Advanced Compliance Courses & Training | Reed.co.uk
pricing 69 36.2× 3313 💰 Pricing
https://www.reed.co.uk/courses/compliance/beginner
Beginner Compliance Courses & Training | Reed.co.uk
pricing 69 36.0× 3337 💰 Pricing
https://www.reed.co.uk/courses/compliance/advanced
Advanced Compliance Courses & Training | Reed.co.uk
pricing 69 36.1× 3313 💰 Pricing
https://www.reed.co.uk/courses/compliance/online
Online Compliance Courses & Training | Reed.co.uk
pricing 69 36.1× 3335 💰 Pricing
https://www.reed.co.uk/career-advice/life-at-work/features/
Features Archives | reed.co.uk
product 67 27.9× 986
https://www.reed.co.uk/jobs/--collaborate-recruitment-67752/p67752
Start Your Career at Collaborate Recruitment | Reed.co.uk
pricing 66 118.8× 533 ⚠️ RAG Fracture
https://www.reed.co.uk/jobs/--real-technical-solutions-94670/p94670
Start Your Career at Real Technical Solutions | Reed.co.uk
pricing 66 114.9× 518 💰 Pricing
https://www.reed.co.uk/jobs/--hw-finance-limited-107855/p107855
Start Your Career at Hw Finance Limited | Reed.co.uk
pricing 66 134.0× 680 ⚠️ RAG Fracture
https://www.reed.co.uk/jobs/--hamberley-care-management-limited-94764/p94764
Start Your Career at Hamberley Care Management Limited | Reed.co.uk
pricing 66 181.9× 623 💰 Pricing
https://www.reed.co.uk/jobs/--finlay-jude-associates-limited-91519/p91519
Start Your Career at Finlay Jude Associates Limited | Reed.co.uk
pricing 66 142.7× 670 ⚠️ RAG Fracture
https://www.reed.co.uk/jobs/--jenkins-recruitment-solutions-ltd-106785/p106785
Start Your Career at Jenkins Recruitment Solutions Ltd | Reed.co.uk
careers 66 108.5× 509
https://www.reed.co.uk/jobs/developer/56457386
Developer Southampton - Reed.co.uk
pricing 61 94.6× 551 ⚠️ RAG Fracture
https://www.reed.co.uk/jobs/developer/56435583
Developer East London - Reed.co.uk
pricing 61 62.9× 808 💰 Pricing
https://www.reed.co.uk/jobs/developer/56335787
Developer Croydon - Reed.co.uk
pricing 61 57.1× 925 ⚠️ RAG Fracture
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/jobs/ 91 59 1% 98.9× Bot Blocked
/courses/ 10 69 0% 38.2× High JS Bloat
/career-advice/ 1 67 0% 27.9× High JS Bloat
/faq/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
/products/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/blog/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 111 pages
reed.com ×102
candidate.reed.co.uk ×102
client.reed.co.uk ×102
reedinpartnership.co.uk ×102
facebook.com ×102
philco.org.uk ×102
instagram.com ×101
tiktok.com ×101
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/reed.co.uk

Get your free API key — 100 requests/month included.

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Domains with a similar tech stack, industry, and AI readiness profile to reed.co.uk. Compare side-by-side.

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reed.co.uk (this site) 12 13 Custom / Proprietary 74.6× 0
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dfz.bg 37 64 Custom / Proprietary 12.6× 0 Compare →
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📊 Semantic Share of Voice

How often would an AI cite reed.co.uk when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to reed.co.uk. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Co",
  "url": "https://reed.co.uk",
  "logo": "https://reed.co.uk/logo.png",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Co",
  "url": "https://reed.co.uk",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://reed.co.uk/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Fix Client-Side Rendering
High Impact ⏱ 2–4 hrs
75% of your content is behind client-side JavaScript and may not be accessible to AI crawlers. Wrap critical content in server-rendered HTML using your framework.
html
<!-- Ensure main content is in the initial HTML response -->
<main id="content">
  <!-- Server-rendered content goes here -->
  <h1>Co</h1>
  <p>Your key content should render without JavaScript.</p>
  <!-- Move <script> tags to the bottom of <body> -->
</main>

<!-- In your framework config, enable SSR/prerendering: -->
<!-- your framework -->
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 1% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for reed.co.uk:

Current Score
13
Projected Score
38
Improvement
+25 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Fix client-side rendering +10 pts
Reduce token bloat +5 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
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