rollcall.com 59 D
🛡️ SEO 29 🤖 GEO 71 ⚡ Perf 59 🏗️ Arch 79

rollcall.com — Global SEODiff Score 59/100

rollcall.com
📊

rollcall.com scores 63/100 on the AI-Readiness Index, placing it in the middle tier of indexed domains — there is clear room for improvement. In the finance sector, rollcall.com outperforms the average (57), suggesting strong competitive positioning in AI search. Server-side rendering keeps the ghost ratio near zero, giving AI systems direct access to all visible content. Token bloat registers at 13.3× — acceptable, but reducing inline scripts and redundant markup could yield measurable gains. Minimal structured data (1 block) limits the site's ability to communicate entity relationships to AI systems. Partial bot access means the domain is visible to some AI systems but not accessible to others — GPTBot remain blocked.

59
D — Global SEODiff Score
Comprehensive search visibility assessment
Below average — Traditional SEO (29) has the most room for improvement.
🎯 Top Fix: Add HSTS header → +2 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 21, 2026 · 📋 API
📈 ACRI Trend 7 snapshots
Mar 7 Mar 21
🔔 Recent AI Indexing Activity
📉 Mar 21 ACRI -1 (55→54)
📉 Mar 18 ACRI -2 (57→55)
📈 Mar 16 ACRI +4 (53→57)
Does your site score higher than rollcall.com?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)29 × 0.25 = 7.2
🤖 AI Readiness / GEO (40% weight)71 × 0.40 = 28.4
⚡ Performance (20% weight)59 × 0.20 = 11.8
🏗️ Architecture & Trust (15% weight)79 × 0.15 = 11.8
Weighted sum = 7.2 + 28.4 + 11.8 + 11.8
Global SEODiff Score = 59 (D)
📊 ACRI Sub-Scores (AI Readiness Detail)
60
Bot Access
avg 92
100
Rendering
avg 93
54
Structure
avg 35
2
Schema
avg 9
85
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 2%
Rank #17458
+47 pts
Gap
AI (ACRI)
Top 48%
Score 63/100

rollcall.com punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why rollcall.com ranks here

Tech stackWordPress
Industryfinance
RenderingSSR
Schema coverage1 blocks
Token bloat13.3×

Fastest improvements

  • Allow GPTBot in robots.txt so AI crawlers can access your pages (see Crawl Access).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

29/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

46 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

390 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 0
  • ✓ Has <h2> headings — found 43
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://rollcall.com/2026/03/20/white-house-ai-framework-calls-for-preemption-of-state-laws/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-US
  • ➖ Hreflang tags — N/A (single language site)
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — White House AI framework calls for preemption of state laws
  • ✓ og:description — The White House on Friday proposed its framework for a national artificial intelligence policy, pushing for broad preemption of state AI laws and against “open-ended liability” for AI firms. The proposal urges Congress to take some steps to protect kids, energy costs and copyright holders, while also requesting streamlined permitting for data centers, regulatory “sandboxes” […]
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

71/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the finance sector, cardpay.com (ACRI: 82) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
rollcall.com
54
Your ACRI Score
82
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. cardpay.com has schema coverage of 1 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Blocked
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Blocked
Googlebot
Allowed
💡GPTBot is blocked. To appear in ChatGPT citations, add Allow: / under User-agent: GPTBot in your robots.txt.

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 0%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 54/100 — Fair
Structured Elements 85 elements (85 lists, 0 rows, 0 headers)
Total Words967
Raw Density8.8%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

1/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
✅ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

49
AI Extractability
Medium
Crawl Cost
Medium
Blocklist Risk
Extractability49/100 — AI models can partially extract answers from this page
Crawl CostMedium (50/100) — moderate for AI crawlers to process
Blocklist RiskMedium — 2 of 5 AI crawlers blocked

Token Bloat Research

7%
🗑️ 93%
Useful Content (18.4 KB)Bloat (227.0 KB)
Token Bloat Ratio13.3× — Normal

Multimodal Readiness

Visual Context78% Optimized for Vision
Image Alt Coverage32 / 41 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 92.5% · SNR: 0.08 · Signal: 4716 / Noise: 58114 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of rollcall.com and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Roll Call provides congressional news, legislative tracking, and advocacy services to policy professionals.
Target Audience
Congressional offices, federal departments, lobbying firms, media, academia, corporations, and associations.
Pricing Model
⚠ SEMANTIC VOID
🏆 Competitive Moat
Exclusive congressional news and legislative tracking, combined with FiscalNote's broader political and business risk solutions.
📊 Content Depth
5/10
Analyzed by SEODiff AI · 2026-03-01

🔧 Tech Stack

FrameworkWordPress
AI-Readiness Score85/100
Servernginx/1.18.0 (Ubuntu)
CDN
HTTP Status200
Load Time534 ms
Raw HTML Size245.4 KB
Visible Text Size18.4 KB

Performance & Speed

59/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

534 ms
Acceptable — room for improvement

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1155
DOM nodes
245 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✗ Cache-Control header
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

1
tracker scripts
1
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
googletagmanager.com
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

79/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://rollcall.com/sitemap_index.xml
  • ✓ Googlebot allowed
  • ✗ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

223
internal links
17
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-US
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 54/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for rollcall.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/rollcall.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=rollcall.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 125 pages · Deep-10

Homepage ACRI
54
Single-page score
-11
Moderate hidden bloat
Δ delta
Site-Wide ACRI
44
Avg across 125 pages · Range 0–61
🔍
Hidden Bloat Detected

Homepage scores 54, but internal pages average only 44 — a -11-point gap. Blogs, docs, and legacy content are dragging down AI readability site-wide.

Topical Cohesion
12%
Topical Drift
TF-IDF cosine similarity
Total Words
25235
Avg Bloat
201.1×
Page Type ACRI Token Bloat Words Status
https://rollcall.com/docs
Docs, Seniors Press for Medicare Pay Fix - Roll Call
pricing 61 32.1× 1167 💰 Pricing
https://rollcall.com/2015/06/09/reporters-grill-state-department-over-missing-kerry-picture-tweeted-hours-later/
Reporters Grill State Department Over Missing Kerry, Picture Tweeted Hours Later - Roll Call
other 61 46.6× 803
https://rollcall.com/2015/06/03/state-department-absurd-for-congress-to-cut-funding-because-of-slow-foia-response/
State Department: 'Absurd' for Congress to Cut Funding Because of Slow FOIA Response - Roll Call
pricing 61 73.8× 503 💰 Pricing
https://rollcall.com/2015/06/04/state-department-spokeswoman-explains-twitter-criticism-of-reporters/
State Department Spokeswoman Explains Twitter Criticism of Reporters - Roll Call
other 61 46.0× 813
https://rollcall.com/2015/06/01/iran-negotiation-deadline-has-congressional-considerations/
Iran Negotiation Deadline Has Congressional 'Considerations' - Roll Call
other 61 57.2× 649
https://rollcall.com/2015/06/05/top-commander-islamic-state-isnt-making-major-advances-in-iraq/
Top Commander: Islamic State Isn't Making 'Major Advances' in Iraq - Roll Call
other 61 70.3× 526
https://rollcall.com/2015/06/05/dod-its-never-been-more-difficult-to-tell-friend-from-foe-in-iraq/
DOD: 'It's Never Been More Difficult to Tell Friend From Foe' in Iraq - Roll Call
pricing 61 45.8× 815 💰 Pricing
https://rollcall.com/about
About - Roll Call
about 51 91.9× 342
https://rollcall.com/2015/06/01/boehner-obama-should-submit-new-isis-war-request-2/
Boehner: Obama Should Submit New ISIS War Request - Roll Call
other 51 173.9× 210
https://rollcall.com/2015/06/08/obama-frustrated-by-immigration-court-rulings/
Obama 'Frustrated' by Immigration Court Rulings - Roll Call
pricing 51 172.7× 212 💰 Pricing
https://rollcall.com/2015/06/08/obama-supreme-court-shouldnt-have-taken-up-health-care-case/
Obama: Supreme Court 'Shouldn't Have Taken Up' Health Care Case - Roll Call
other 51 178.5× 206
https://rollcall.com/2015/05/30/mcconnell-reid-trade-shots-over-trade-bill-2/
McConnell, Reid Trade Shots Over Trade Bill - Roll Call
other 51 153.8× 237
https://rollcall.com/2015/05/30/boehner-calls-currency-trade-bill-laughable-2/
Boehner Calls Currency Trade Bill 'Laughable' - Roll Call
other 51 155.3× 235
https://rollcall.com/2015/05/31/pelosi-on-cantor-exit-its-a-whole-new-ballgame-2/
Pelosi on Cantor Exit: 'It's a Whole New Ballgame' - Roll Call
other 51 179.9× 203
https://rollcall.com/2015/05/31/pelosi-irs-needs-to-upgrade-their-technology-2/
Pelosi: IRS Needs to 'Upgrade Their Technology' - Roll Call
other 51 160.2× 228
https://rollcall.com/2015/05/31/boehner-senate-house-disconnect-over-nsa-bill-2/
Boehner: Senate-House 'Disconnect' Over NSA Bill - Roll Call
other 51 181.3× 201
https://rollcall.com/2015/05/31/kaine-inaction-on-isis-aumf-cowardly-and-shameful-2/
Kaine: Inaction on ISIS AUMF 'Cowardly and Shameful' - Roll Call
other 51 163.7× 223
https://rollcall.com/2015/05/31/pelosi-house-floor-a-mess-2/
Pelosi: House Floor a 'Mess' - Roll Call
other 51 167.4× 217
https://rollcall.com/2015/05/31/cotton-senate-may-need-closed-session-for-nsa-debate-2/
Cotton: Senate May Need Closed Session for NSA Debate - Roll Call
other 51 157.6× 232
https://rollcall.com/2015/05/31/boehner-amtrak-crash-not-a-funding-issue-2/
Boehner: Amtrak Crash Not a Funding Issue - Roll Call
other 51 153.9× 237
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/2015/ 115 46 1% 211.2× Bot Blocked
/about/ 1 51 1% 91.9× Bot Blocked
/features/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 61 1% 32.1× Bot Blocked
/contact/ 1 41 1% 245.3× Bot Blocked
/blog/ 1 41 1% 483.6× Bot Blocked
/faq/ 1 0 0% 0.0× Low AI Readiness
/products/ 1 0 0% 0.0× Low AI Readiness
/pricing/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 125 pages
edition.pagesuite-professional.co.uk ×119
fiscalnote.com ×119
cambeywest.com ×119
rcjobs.com ×119
reddit.com ×117
twitter.com ×117
facebook.com ×117
info.cq.com ×1
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/rollcall.com

Get your free API key — 100 requests/month included.

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📊 Semantic Share of Voice

How often would an AI cite rollcall.com when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to rollcall.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Rollcall",
  "url": "https://rollcall.com",
  "logo": "https://rollcall.com/app/themes/rollcall/public/favicon.dfdc32.ico",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Rollcall",
  "url": "https://rollcall.com",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://rollcall.com/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Allow GPTBot in robots.txt
High Impact ⏱ 2 min
GPTBot is blocked — your content cannot appear in ChatGPT citations. Add this to your robots.txt:
text
User-agent: GPTBot
Allow: /

User-agent: ChatGPT-User
Allow: /
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 7% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Rollcall?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Rollcall does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Rollcall work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Rollcall."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for rollcall.com:

Current Score
63
Projected Score
89
Improvement
+26 pts
Allow GPTBot +8 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
Free Deep Audit → GSC Error Guide →