yougov.com 54 D
🛡️ SEO 47 🤖 GEO 49 ⚡ Perf 47 🏗️ Arch 87

yougov.com — Global SEODiff Score 54/100

yougov.com
📊

yougov.com scores 60/100 on the AI-Readiness Index, placing it in the middle tier of indexed domains — there is clear room for improvement. Compared to other healthcare sites (avg score: 57), yougov.com performs above the benchmark, suggesting strong competitive positioning in AI search. The rendering approach is hybrid, with a moderate ghost ratio of 30% — most content is accessible without JS, though some elements are client-rendered. A 42.8× token bloat ratio means crawlers must process significantly more tokens to reach the actual content — a drag on extraction efficiency. Zero schema blocks puts this site at a disadvantage in knowledge graph and AI-answer pipelines that rely on explicit structured data. Robots.txt grants unrestricted access to the key AI user-agents, which is the strongest starting position for AI visibility.

54
D — Global SEODiff Score
Comprehensive search visibility assessment
Below average — Traditional SEO (47) has the most room for improvement.
🎯 Top Fix: Reduce token bloat (43×) → +5–10 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 15, 2026 · 📋 API
📈 ACRI Trend 2 snapshots
Mar 7 Mar 15
🔔 Recent AI Indexing Activity
🔄 Mar 15 Content change detected
Does your site score higher than yougov.com?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)47 × 0.25 = 11.8
🤖 AI Readiness / GEO (40% weight)49 × 0.40 = 19.6
⚡ Performance (20% weight)47 × 0.20 = 9.4
🏗️ Architecture & Trust (15% weight)87 × 0.15 = 13.0
Weighted sum = 11.8 + 19.6 + 9.4 + 13.0
Global SEODiff Score = 54 (D)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
84
Rendering
avg 93
23
Structure
avg 35
0
Schema
avg 9
40
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.8%
Rank #8111
+52 pts
Gap
AI (ACRI)
Top 52%
Score 60/100

yougov.com punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why yougov.com ranks here

Tech stackAngular
Industryhealthcare
RenderingHybrid
Schema coverage0 blocks
Token bloat42.8×

Fastest improvements

  • Add basic Organization and WebSite JSON-LD to fix “0 schema blocks” (see Schema Coverage).
  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

47/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

49 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

159 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 2
  • ✓ Has <h2> headings — found 3
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://yougov.com
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ✅ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — YouGov: Data Analytics & Market Research Services
  • ✓ og:description — Explore YouGov's market research and data analytics services for valuable insights. Make informed business decisions with our consumer analysis & intelligence.
  • ✓ og:image — preview
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

49/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the healthcare sector, adwordsguide.com (ACRI: 86) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
yougov.com
36
Your ACRI Score
86
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. adwordsguide.com has schema coverage of 4 blocks and uses Custom / Proprietary. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

👻
Shadow Content Detected: 30% of your page token budget is in non-rendered regions (JavaScript-dependent content that AI crawlers may not process). Combined with 42.8x token bloat, AI models are using most of their context window on noise instead of your real content. This dramatically increases hallucination probability — models fill the gap with made-up facts.
Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 30%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 23/100 — Low
Structured Elements 30 elements (30 lists, 0 rows, 0 headers)
Total Words1851
Raw Density1.6%
💡Low structure score (23/100). Your content appears as a wall of text with few structured HTML elements. You have 30 list items, 0 table rows, 0 table headers. Convert features into <ul> lists and data into <table> elements to help AI models extract structured information.

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks0 — No JSON-LD detected

Schema Coverage Map

0/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

30
AI Extractability
High
Crawl Cost
None
Blocklist Risk
Extractability30/100 — AI models can barely extract answers from this page
Crawl CostHigh (100/100) — expensive for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

2%
🗑️ 98%
Useful Content (12.5 KB)Bloat (523.2 KB)
Token Bloat Ratio42.8× — Bloated

Multimodal Readiness

Visual Context64% Optimized for Vision
Image Alt Coverage18 / 28 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set
💡Your HTML is 535.7 KB, but only 12.5 KB is text. 2% useful / 98% bloat. AI crawlers have limited context windows (e.g. 128k tokens). This level of bloat (42.8×) risks context-window truncation by ChatGPT, Claude, and Gemini. Reduce inline scripts, CSS, hydration payloads, and tracking code.

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 97.7% · SNR: 0.02 · Signal: 3207 / Noise: 133934 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…

🔧 Tech Stack

FrameworkAngular
AI-Readiness Score40/100
Server
CDN
HTTP Status200
Load Time776 ms
Raw HTML Size535.7 KB
Visible Text Size12.5 KB

Performance & Speed

47/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

776 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1819
DOM nodes
536 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=0
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

87/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://yougov.com/sitemap-articles.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

181
internal links
6
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 36/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for yougov.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/yougov.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=yougov.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 185 pages · Deep-10

Homepage ACRI
36
Single-page score
+15
Subpages outperform homepage
Δ delta
Site-Wide ACRI
51
Avg across 185 pages · Range 0–59
Topical Cohesion
8%
Topical Drift
TF-IDF cosine similarity
Total Words
180671
Avg Bloat
77.7×
Page Type ACRI Token Bloat Words Status
https://yougov.com/guides/53712-best-brand-tracking-tools-for-2026
Best brand tracking tools for 2026
pricing 59 23.3× 4030 💰 Pricing
https://yougov.com/guides/53531-how-to-track-your-brand-health
How to measure brand health
pricing 59 29.7× 3200 💰 Pricing
https://yougov.com/guides/53560-how-to-use-ai-powered-customer-personas-for-marketing
How to use AI-powered customer personas for marketing
pricing 56 47.9× 1791 💰 Pricing
https://yougov.com/articles/50879-25-years-after-the-referendum-support-for-a-republic-declines
25 years after the Referendum: Support for a Republic declines
pricing 56 94.2× 829 💰 Pricing
https://yougov.com/articles/40982-travel-tourism-rankings-2022
YouGov Travel & Tourism Rankings 2022 Australia
pricing 56 91.7× 874 💰 Pricing
https://yougov.com/articles/37476-esports-untapped-market-australian-advertisers
Is Esports an untapped market for Australian advertisers?
pricing 56 65.4× 1253 💰 Pricing
https://yougov.com/articles/45308-how-leading-questions-and-acquiescence-bias-can-im
How leading questions and acquiescence bias can impact survey results
pricing 56 41.1× 1971 💰 Pricing
https://yougov.com/articles/48282-yougov-acquires-cps-gfk
YouGov acquires CPS GfK
pricing 56 72.8× 1042 💰 Pricing
https://yougov.com/articles/50566-50-50-dead-heat-in-latest-yougov-poll
50- 50 dead heat in latest YouGov poll
pricing 56 91.5× 844 💰 Pricing
https://yougov.com/articles/37303-sponsors-are-already-winning-medals-among-japans-o
Sponsors are already winning medals among Japan’s Olympic fans
pricing 56 76.3× 1030 💰 Pricing
https://yougov.com/articles/40955-shopee-tops-yougovs-best-buzz-rankings-2021-singap
Shopee tops YouGov’s Best Buzz Rankings 2021 in Singapore
pricing 56 74.4× 1047 💰 Pricing
https://yougov.com/articles/40898-summer-olympics-tops-yougovs-2022-sports-buzz-au
The Summer Olympics tops YouGov’s 2022 Sports Buzz Rankings in Australia
pricing 56 58.9× 1341 💰 Pricing
https://yougov.com/articles/40863-yougov-best-buzz-rankings-2021-new-zealand
YouGov Best Buzz Rankings 2021 New Zealand
pricing 56 73.0× 1146 💰 Pricing
https://yougov.com/articles/40860-yougov-best-buzz-rankings-2021-australia
YouGov Best Buzz Rankings 2021 Australia
pricing 56 74.0× 1150 💰 Pricing
https://yougov.com/articles/40790-profile-peek-vegans-us-and-britain
A profile peek into vegans in the US and Britain
pricing 56 79.8× 991 💰 Pricing
https://yougov.com/articles/50416-67-of-australians-would-vote-for-kamala-harris-for-president
67% of Australians would vote for Kamala Harris for President
pricing 56 89.8× 869 💰 Pricing
https://yougov.com/articles/40675-despite-rising-covid-cases-majority-singaporeans-l
Despite rising Covid cases, majority of Singaporeans likely to proceed with CNY celebrations
pricing 56 85.9× 931 💰 Pricing
https://yougov.com/articles/39464-singapore-airlines-tops-yougovs-2021-best-brand-ra
Singapore Airlines tops YouGov’s 2021 Best Brand Rankings in Singapore
pricing 56 83.5× 924 💰 Pricing
https://yougov.com/articles/40371-singapore-advertiser-month-gardens-bay
Singapore Advertiser of the Month: Gardens by the Bay
pricing 56 102.5× 748 💰 Pricing
https://yougov.com/articles/40237-yougov-best-buzz-rankings-2021-singapore
YouGov Best Buzz Rankings 2021 Singapore
pricing 56 77.6× 1180 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/articles/ 158 56 0% 84.8× High JS Bloat
/guides/ 11 56 0% 47.8× High JS Bloat
/about/ 1 46 0% 221.5× High JS Bloat
/help/ 1 0 0% 0.0× Low AI Readiness
/contact/ 1 0 0% 0.0× Low AI Readiness
/terms/ 1 0 0% 0.0× Low AI Readiness
/privacy/ 1 0 0% 0.0× Low AI Readiness
/integrations/ 1 0 0% 0.0× Low AI Readiness
/docs/ 1 0 0% 0.0× Low AI Readiness
/api/ 1 0 0% 0.0× Low AI Readiness
/careers/ 1 0 0% 0.0× Low AI Readiness
/features/ 1 0 0% 0.0× Low AI Readiness
/case-studies/ 1 43 1% 217.2× Bot Blocked
/pricing/ 1 0 0% 0.0× Low AI Readiness
/solutions/ 1 0 0% 0.0× Low AI Readiness
🔗
Outbound External Citations
0 unique external domains cited across 185 pages
account.yougov.com ×171
linkedin.com ×171
twitter.com ×171
platform.yougov.com ×171
yougov.zendesk.com ×171
facebook.com ×171
bsky.app ×171
jobs.yougov.com ×171
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/yougov.com

Get your free API key — 100 requests/month included.

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Domains with a similar tech stack, industry, and AI readiness profile to yougov.com. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
yougov.com (this site) 36 60 Angular 42.8× 0
greatpetcare.com 61 81 WordPress 53.2× 2 Compare →
alasconnect.com 61 84 WordPress 53.4× 2 Compare →
epic.org 61 79 WordPress 4.4× 0 Compare →
mytotalretail.tradepub.com 61 15 WordPress 6.6× 0 Compare →
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📊 Semantic Share of Voice

How often would an AI cite yougov.com when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to yougov.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Yougov",
  "url": "https://yougov.com",
  "logo": "https://d18w79e3uiqk2z.cloudfront.net/static/favicon.ico",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Yougov",
  "url": "https://yougov.com",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://yougov.com/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 2% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Yougov?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Yougov does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Yougov work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Yougov."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for yougov.com:

Current Score
60
Projected Score
78
Improvement
+18 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
Free Deep Audit → GSC Error Guide →