statefarm.com 63 C
🛡️ SEO 50 🤖 GEO 58 ⚡ Perf 68 🏗️ Arch 93

statefarm.com — Global SEODiff Score 63/100

statefarm.com
📊

At 72/100, the ACRI for statefarm.com indicates strong fundamentals in AI extractability, surpassing the majority of indexed sites. In the finance sector, statefarm.com outperforms the average (57), suggesting strong competitive positioning in AI search. The low ghost ratio (5%) confirms that what crawlers see matches what users see — a hallmark of strong SSR implementation. The bloated 42.8× token ratio highlights an urgent need to clean up non-content markup, scripts, and navigation clutter. Structured data coverage is solid at 2 blocks, covering core entities — expanding to include FAQ or Breadcrumb schemas could strengthen the profile further. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.

63
C — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Traditional SEO (50) is your bottleneck.
🎯 Top Fix: Reduce token bloat (43×) → +5–10 pts
🔬 Automated SEODiff Assessment · Snapshot: Mar 21, 2026 · 📋 API
📈 ACRI Trend 5 snapshots
Mar 4 Mar 21
🔔 Recent AI Indexing Activity
No recent changes detected by adaptive crawler.
Does your site score higher than statefarm.com?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)50 × 0.25 = 12.5
🤖 AI Readiness / GEO (40% weight)58 × 0.40 = 23.2
⚡ Performance (20% weight)68 × 0.20 = 13.6
🏗️ Architecture & Trust (15% weight)93 × 0.15 = 13.9
Weighted sum = 12.5 + 23.2 + 13.6 + 13.9
Global SEODiff Score = 63 (C)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
99
Rendering
avg 93
17
Structure
avg 35
44
Schema
avg 9
70
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.6%
Rank #5802
+27 pts
Gap
AI (ACRI)
Top 27%
Score 72/100

statefarm.com punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why statefarm.com ranks here

Tech stackNext.js
Industryfinance
RenderingSSR
Schema coverage2 blocks
Token bloat42.8×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

50/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

61 chars
Too long

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

241 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 8
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.statefarm.com/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ✅ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — State Farm® | An Insurance Company Valued For Over 100 Years
  • ✓ og:description — Discover State Farm's personalized insurance options with our innovative Personal Price Plan®. With over 100 years of experience, we provide tailored coverage options to help meet your needs. Get a quote today and experience the difference.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

58/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the finance sector, cardpay.com (ACRI: 82) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
statefarm.com
43
Your ACRI Score
82
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. cardpay.com has schema coverage of 1 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 5%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 17/100 — Poor
Structured Elements 10 elements (10 lists, 0 rows, 0 headers)
Total Words1205
Raw Density0.8%
💡Low structure score (17/100). Your content appears as a wall of text with few structured HTML elements. You have 10 list items, 0 table rows, 0 table headers. Convert features into <ul> lists and data into <table> elements to help AI models extract structured information.

🏷️ Schema Health Docs

Organization Schema ✅ Present
Product / Service Schema ⚠️ Not Found
Total Schema Blocks2 block(s) — Basic (low value for AI)

Schema Coverage Map

1/7 schema types detected
✅ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
❌ WebSite
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

43
AI Extractability
High
Crawl Cost
None
Blocklist Risk
Extractability43/100 — AI models can partially extract answers from this page
Crawl CostHigh (80/100) — expensive for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

2%
🗑️ 98%
Useful Content (7.5 KB)Bloat (314.2 KB)
Token Bloat Ratio42.8× — Bloated

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage44 / 44 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set
💡Your HTML is 321.7 KB, but only 7.5 KB is text. 2% useful / 98% bloat. AI crawlers have limited context windows (e.g. 128k tokens). This level of bloat (42.8×) risks context-window truncation by ChatGPT, Claude, and Gemini. Reduce inline scripts, CSS, hydration payloads, and tracking code.

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 97.7% · SNR: 0.02 · Signal: 1925 / Noise: 80435 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

SEODiff AI analyzed the extracted content of statefarm.com and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
This website provides information and resources related to estate planning techniques, including gifting, trusts, and utilizing life insurance to minimize
Target Audience
High-net-worth individuals, families, estate planning attorneys, financial advisors, and anyone seeking to minimize estate taxes and plan for wealth transfer.
Pricing Model
⚠ SEMANTIC VOID
🏆 Competitive Moat
Comprehensive estate planning information and guidance, focusing on minimizing federal estate taxes through various strategies, including gifting and trust structures.
📊 Content Depth
8/10
🔄 Programmatic SEO Signals
Related pages: Custodial Accounts for Minors, Federal Estate Taxes, Joint Accounts, Trusts, Uses of Life InsuranceMultiple pages dedicated to specific estate planning tools and strategies.
⚡ Key Pain Points
• Lack of personalized tax advice – emphasizes consulting with a qualified professional.
• Complex legal and tax implications – highlights the need for careful consideration of income tax consequences when gifting.
• Potential for confusion – provides definitions and explanations of various estate planning concepts.
Analyzed by SEODiff AI · 2026-02-28

🔧 Tech Stack

FrameworkNext.js
AI-Readiness Score70/100
Server
CDN
HTTP Status200
Load Time917 ms
Raw HTML Size321.7 KB
Visible Text Size7.5 KB

Performance & Speed

68/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

917 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

739
DOM nodes
322 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → public, max-age=120
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

93/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.statefarm.com/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

115
internal links
3
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 43/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for statefarm.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/statefarm.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=statefarm.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 1010 pages · Deep-10

Homepage ACRI
43
Single-page score
+30
Subpages outperform homepage
Δ delta
Site-Wide ACRI
73
Avg across 1010 pages · Range 0–85
Topical Cohesion
2%
Topical Drift
TF-IDF cosine similarity
Total Words
647867
Avg Bloat
11.7×
Page Type ACRI Token Bloat Words Status
https://www.statefarm.com/finances/estate-planning/resources
Estate Planning Tools - State Farm®
pricing 85 8.4× 891 💰 Pricing
https://www.statefarm.com/finances/retirement-plans-iras/resources/financial-terms
Financial Terms - State Farm®
pricing 82 4.3× 1915 💰 Pricing
https://www.statefarm.com/customer-care/privacy-security/security
Security - State Farm®
trust 82 4.6× 4365
https://www.statefarm.com/finances/mutual-funds/resources/disclosures
Disclosures - State Farm®
pricing 77 8.9× 824 💰 Pricing
https://www.statefarm.com/finances/mutual-funds/resources/faqs
Mutual Funds FAQ - State Farm®
pricing 77 6.3× 2321 💰 Pricing
https://www.statefarm.com/finances/mutual-funds/resources/glossary
Financial Glossary - State Farm®
pricing 77 7.6× 3689 💰 Pricing
https://www.statefarm.com/customer-care/privacy-security/security/vulnerability-disclosure-policy
Vulnerability Disclosure Policy - State Farm®
trust 77 9.9× 572
https://www.statefarm.com/agent/us/ca/hesperia
Hesperia, California Insurance Agents
other 75 11.7× 598
https://www.statefarm.com/agent/us/ca/highland
Highland, California Insurance Agents
other 75 11.1× 562
https://www.statefarm.com/agent/us/ca/indio
Indio, California Insurance Agents
other 75 10.8× 579
https://www.statefarm.com/agent/us/ca/imperial-bch
Imperial Bch, California Insurance Agents
other 75 10.9× 574
https://www.statefarm.com/agent/us/al/andalusia
Andalusia, Alabama Insurance Agents
other 75 11.5× 607
https://www.statefarm.com/agent/us/ca/porterville
Porterville, California Insurance Agents
other 75 12.8× 669
https://www.statefarm.com/agent/us/ca/pleasant-hill
Pleasant Hill, California Insurance Agents
other 75 12.0× 653
https://www.statefarm.com/agent/us/ca/pleasanton
Pleasanton, California Insurance Agents
other 75 13.3× 758
https://www.statefarm.com/agent/us/ca/pls-vrds-est
Pls Vrds Est, California Insurance Agents
other 75 11.0× 647
https://www.statefarm.com/agent/us/ca/pomona
Pomona, California Insurance Agents
other 75 12.0× 647
https://www.statefarm.com/agent/us/ca/quartz-hill
Quartz Hill, California Insurance Agents
other 75 10.3× 534
https://www.statefarm.com/agent/us/ca/quincy
Quincy, California Insurance Agents
other 75 10.3× 532
https://www.statefarm.com/agent/us/ca/rancho-mirage
Rancho Mirage, California Insurance Agents
other 75 10.2× 542
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/agent/ 493 75 0% 11.1× High JS Bloat
/finances/ 5 80 0% 7.1× High JS Bloat
/customer-care/ 2 80 0% 7.3× High JS Bloat
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/statefarm.com

Get your free API key — 100 requests/month included.

🔗 Similar finance Sites

Domains with a similar tech stack, industry, and AI readiness profile to statefarm.com. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
statefarm.com (this site) 43 72 Next.js 42.8× 2
coinfirm.com 68 84 WordPress 10.1× 2 Compare →
lrn.com 68 81 Express 4.9× 2 Compare →
designdininganddiapers.com 68 79 WordPress 3.9× 2 Compare →
liveindex.org 68 81 WordPress 6.2× 1 Compare →
spaceconomy360.it 68 81 WordPress 7.3× 1 Compare →
Compare All 5 Similar Sites →

📊 Semantic Share of Voice

How often would an AI cite statefarm.com when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🎭

Bait & Switch Delta

A 15 PAGES

Compares your homepage rendering quality with inner pages. A high drift score means AI crawlers see a polished homepage but degraded inner content — the "bait & switch" that erodes trust.

54
Homepage ACRI
49
Inner Avg ACRI
+5
ACRI Delta
20%
Homepage Ghost
24%
Inner Avg Ghost
6
Drift Score [?]
Worst Inner Pages
36 40% pricing https://www.statefarm.com/finances/retirement-plans-iras/resources
36 40% pricing https://www.statefarm.com/finances/mutual-funds/resources/contact-us
36 40% blog https://www.statefarm.com/insurance/life/resources/life-financial-strength-ratings
🛡️

E-E-A-T Trust Signals

F 15/100

Trust indicators extracted from surface pages. These signals help AI systems verify your site's Experience, Expertise, Authoritativeness, and Trustworthiness.

Physical Address
Phone Number
Email Contact
About Page
Contact Page
Privacy Policy
Terms of Service
Named Leadership
🔗

Citation Profile

10 DOMAINS

Outbound citation patterns across surface-crawled pages. Sites that cite diverse, authoritative sources signal higher E-E-A-T to AI systems.

11
Total Links
10
Unique Domains
0.7
Avg/Page
91%
Diversity
ssa.gov medicare.gov aginginplace.org ncoa.org irs.gov usa.gov customer.statefarm.com sec.gov impact.statefarm.com customer-registration.statefarm.com
🏘️ Outbound Neighborhood Trust Avg Trust: 1.7

AI trust scores for the domains statefarm.com links to. Citing high-trust sources lifts your own credibility signal.

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to statefarm.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Statefarm",
  "url": "https://statefarm.com",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://statefarm.com/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 2% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Statefarm?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Statefarm does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Statefarm work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Statefarm."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for statefarm.com:

Current Score
72
Projected Score
84
Improvement
+12 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

Is this your company?

Monitor your AI visibility score weekly and get alerted when changes happen.

Start Free →

🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history
🔍 Found indexing issues?
Run a free deep audit to diagnose crawled-not-indexed, soft 404s, redirect errors, and more.
Free Deep Audit → GSC Error Guide →